Side Hustle Pro

Nicaila Matthews Okome

info+659c22ccb31581001651ebcd@mg-eu.acast.com

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Booking Overview

Side Hustle Pro is a weekly show hosted by Nicaila Matthews Okome that spotlights Black women entrepreneurs who built scalable businesses from side hustles. It’s a strong PR platform for founders seeking to share practical growth lessons, origin stories with impact, and credibility-building wins.

Metrics

Episodes: 524

Frequency: Weekly

Rating: 4.7/5.0

Estimated listeners: 10k-100k

Gender skew: Female

Location: USA

YouTube: 8.1k subscribers

Instagram: 94.0k followers

Contact Information

info+659c22ccb31581001651ebcd@mg-eu.acast.com

For verified host and producer emails, sign up to view.

Host

Nicaila Matthews Okome - Chief Side Hustler turned full-time entrepreneur and host of Side Hustle Pro. She leads a platform spotlighting bold Black women entrepreneurs scaling from side hustle to profitable business, blend...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Black women founders/CEOs with a validated side-hustle origin (or comparable entrepreneurial pivot), measurable business traction (revenue, growth, clients, milestones), and the ability to translate their lived experience into actionable strategies. Guests often have strong publishing/media credibility (books, major partner platforms) and/or recognized industry work (e.g., agency clients, award shortlists).
Required Achievements:  
Reached significant revenue/milestones (e.g., $1M+ or scaling toward multi-million revenue), Published work with major publishers or appeared on notable media/podcast platforms, Built a brand or agency with recognizable clients/partnerships, Created impact through nonprofits or mission-led expansions, Demonstrated strategic pivoting and operational execution (cash flow, offers, marketing funnels)

Recent Guest Discussions

Camille Joy - Scaling A Movement From Personal Hardship; Building And Monetizing A Media Brand; Landing Major Publishing/media Opportunities; Combining Caregiving With Running Multiple Organizations; Nonprofit Launch And Impact Strategy.

Lori Hall McKissic - Co-founding And Scaling A Boutique Creative Agency; Operational Planning And Launch Strategy; Navigating Pandemic-era Pivots; Client Acquisition And Pitch Strategy (including Cannes Lions Shortlist).

Jessica Lane Alexander - Transitioning From Corporate To Agency/creative Business; Launching And Pivoting Around Market Shocks; Cash Flow, Payment Terms, And Agency Contract Structure; Building To ~$4m Revenue Through Relationships And Creative Strategy.

Janae Young - Building And Scaling From Tutoring At 15; Surviving COVID Market Disruption; Investing In Growth; Pivoting From Students To Parents; Offer Design And Funnels; Marketing Mix And Sales-through-education Approach.

Recent Topics

Entrepreneurship, Startups, Business, Founders, Scaling

Episodes

Here's the recent few episodes on
Side Hustle Pro
:

516: From Caregiver to CEO: How Camille Joy Turned Her Son’s Diagnosis Into a Movement

May 29, 2026

In this episode, I sat down with Camille Joy, founder of the Moments of Joy Podcast and author of Moments of Joy: 90 Days of Encouragement, published by Penguin Random House. Camille is a trafficking survivor who escaped an abusive situation at 21, became a high school dropout turned executive chef, and fought her way into a six-figure salary by going directly to the CEO. When her youngest son Mason was diagnosed with autism, everything shifted again, and a raw, tear-filled video she recorded...

515: From Corporate to Creative: How Jessica Lane Alexander and Lori Hall McKissic Built Pop’N Creative into a $4M Agency

May 22, 2026

In this episode, I sat down with the powerhouse duo behind Pop’N Creative, Jessica Lane Alexander and Lori Hall McKissic. These two met years ago at Turner Broadcasting and spent years rising through the ranks of some of the biggest names in media and entertainment, including TBS, TNT, UPTV, and TV One, before finally betting on themselves. Their story is one of calculated risk, deep friendship, and relentless creative vision.I was so excited to finally get them both on the show and dig into ...

514: From Tutoring Classmates in High School to $1M College Prep CEO w/ Janae Young

May 15, 2026

In this episode, I sat down with Janae Young, founder and CEO of Young College Prep, who started her first business at just 15 years old, tutoring classmates out of her school library in Wilmington, North Carolina. By the time she graduated high school, she had a team of eight tutors. By the time she graduated from Stanford, she had hit $300K in annual revenue. And by 2025, she crossed her first million.But Janae's path was anything but linear. COVID wiped out the SAT/ACT prep market practica...

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