Choose the Hard Way

Andrew Vontz, Jonathan Kaplan

Booking Overview

Choose the Hard Way pairs resilience, mental health, and high performance with guests from elite sports, politics, business, tech, journalism, and the military. The show is especially compelling for PR because it blends “real under pressure” credibility with narrative coaching—making guests ideal for audience-facing human-performance and leadership themes.

Metrics

Episodes: 148

Frequency: Irregular

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

Instagram: 2.0k followers

30s Ad: 138 - 170, 60s Ad: 164 - 196

Contact Information

Contact Form

Contact form available - Official Form

Host

Andrew Vontz - Entrepreneur and founder of One Real Voice, a strategic & coaching consultancy for podcast guests and hosts. Previously a Strava executive; a communications leader at TRX (human performance company...

Jonathan Kaplan - Founder of Write Cadence Strategies, helping individuals and organizations navigate Washington, shape policy, and manage reputational risk. Also writes Riding With, a newsletter and podcast explori...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Notable practitioners or leaders in resilience- and performance-adjacent domains: elite athletes/coaches (esp. cycling), military veterans, public service/politics candidates, business/tech leaders, journalists with strong credibility. Guests should have a tangible “hard things” experience and a clear, human narrative thread.
Required Achievements:  
competitive results in endurance or strength sports, leadership roles in teams, organizations, or public service, recognized media/journalism credentials (bylines, reporting track record), coaching track records with high-level athletes, public-facing work connecting performance to mental health

Recent Guest Discussions

Graham Platner - Combat Fitness; True Strength; Power WITH Vs Power Over; Resilience Under Fire

Spencer Martin - Cycling Performance; Tour Of Flanders; Youth Trainer Setup And Family Riding; Product Feedback On Wahoo Kickr Core

Art O'Connor - Strength Training For Cyclists; Ultra-endurance Racing (iditabike); Functional Movement And Durability For Life

Recent Topics

Resilience, Mental Health, High Performance, Grit, Mindfulness, Leadership, Strength, Fitness, Military, Cycling

Episodes

Here's the recent few episodes on
Choose the Hard Way
:

Dr. Stephen Seiler - You're not Pogacar, don't train like him. Breathing, Polarized Training, Joy, & High Performance

May 13, 2026

Dr. Stephen Seiler coined the term polarized training and systematized the 80/20 method used by Tadej Pogacar, Kristian Blummenfelt, and the world's top endurance athletes.  — From the New York Times to the podcasts of Andrew Huberman, Peter Attia, and Rhonda Patrick, Dr. Seiler's polarized training method and zone 2 and vo2 max protocols have become an often misinterpreted cultural obsession. — I'm on the Fast Talk Labs advisory board with Stephen and I thought it would be fun to hear dir...

Veteran & Maine US Senate Candidate Graham Platner: Combat Fitness, True Strength, & The Defense Insecurity Complex of Hegseth, RFK Jr., and Elon Musk

April 21, 2026

Graham Platner is a Marine Corps and Army infantry veteran with combat deployments to Iraq and Afghanistan and a candidate for US Senate in Maine. He is also a lifelong student of fitness and strength whose training evolved from grunt-era running and calisthenics to CrossFit, Rob Shaul's Mountain Tactical programming, and Jim Wendler's 5-3-1. — He joins Andrew Vontz & Jonathan Kaplan on United States of Sweat p/b Choose the Hard Way to talk combat fitness, the multi-hour firefight his squad s...

Tour of Flanders & Why Our Kids Love Riding the Wahoo Kickr Core w Spencer Martin x Andrew Vontz of Beyond the Peloton

April 06, 2026

Spencer Martin of Beyond the Peloton / WEDU & Andrew Vontz breakdown Pog's big ride at the 2026 Tour of Flanders and share why their kids love riding the trainer.   — Andrew explains how he set up the Wahoo Kickr Core with Click & Cog so his kids could ride on Zwift + product feedback   —   And we discuss the forthcoming Boulder vs. Hope junior cycling rivalry when Spencer gets his Kickr Core set up for the fam. —   Choose the Hard Way is the podcast about how hard things build stronger huma...

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