The Big Impression

Damian Fowler, Ilyse Liffreing

editorial@thecurrent.com

For verified host and producer emails, sign up to view.

Booking Overview

This weekly interview show features senior leaders from influential brands discussing major marketing campaigns, advertising strategies, results, setbacks, and lessons learned. Strong pitch candidates include CMOs, brand and marketing executives, and advertising or media leaders who can offer credible campaign case studies; booking difficulty is high because recent guests hold senior roles at globally recognized companies.

Metrics

Episodes: 157

Frequency: Weekly

Rating: 4.8/5.0

Estimated listeners: <1k

Gender skew: Neutral

Location: USA

YouTube: 553 subscribers

Instagram: 283 followers

Contact Information

editorial@thecurrent.com

For verified host and producer emails, sign up to view.

Host

Damian Fowler - Editor and co-host at The Current, covering insights and perspectives from influential brands and the marketing industry.

Ilyse Liffreing - Editor and co-host at The Current, focused on brand marketing, advertising, and industry developments.

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
Senior executives and recognized practitioners in brand marketing, advertising, media, and retail media, particularly leaders at major global brands.
Required Achievements:  
Leading high-profile brand or advertising campaigns, Holding senior marketing, advertising, sales, or media roles at major companies, Demonstrating measurable business or advertising impact

Recent Guest Discussions

Jennifer Treiber-Ruckenbrod - Ai-generated Content, Bot-driven Conversations, And Emerging Challenges For Brands Online

Jamie Power - Audience-based Advertising Across Disney+, Hulu, ESPN, Streaming Ecosystems, And Biddable Upfront Transactions

Matt Drzewicki - Retail Media, Artificial Intelligence, Consumer Data, And Measuring Advertising Impact

Recent Topics

Brand Marketing, Advertising, Campaigns, Media Strategy, Retail Media

Episodes

Here's the recent few episodes on
The Big Impression
:

BBDO's Nancy Reyes and Chris Beresford-Hill on why epic creativity is good for business

August 03, 2026

BBDO’s Nancy Reyes and Chris Beresford-Hill discuss why creativity still matters in the AI era, the value of long-term client relationships and the balance between award-winning work and measurable results. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MINI CMO Jennifer Treiber-Ruckenbrod on the rise of AI bots and the risk of ‘water armies’

July 29, 2026

MINI’s Jennifer Treiber-Ruckenbrod discusses AI-generated content, bot-driven conversations and the new challenges brands face online.   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Disney’s Jamie Power explains why advertisers are buying audiences, not shows

July 22, 2026

Disney is reinventing advertising across its streaming ecosystem. On this edition of The Big Impression, Disney’s SVP, Addressable Sales, Jamie Power explains how advertisers can now buy audiences seamlessly across Disney+, Hulu, ESPN and more — and why more brands are choosing biddable to transact their upfront commitments. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

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