Ad Age Marketer's Brief

E.J. Schultz, Adrianne Pasquarelli

Booking Overview

This is an interview-led marketing and advertising show focused on current strategic shifts, consumer behavior, brand building, and campaign performance, typically featuring senior marketers from major brands alongside occasional founder-level executives. Credible pitches include CMOs, global brand and marketing leaders, and founders who can discuss measurable growth, distinctive campaigns, consumer research, retail expansion, or marketing strategy; booking difficulty is high because recent guests hold prominent leadership roles.

Metrics

Episodes: 402

Frequency: Weekly

Rating: 4.3/5.0

Estimated listeners: <1k

Gender skew: Neutral

Location: USA

YouTube: 15.7k subscribers

Instagram: 561.0k followers

Contact Information

Publicly listed emails

aapodcast@adage.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

E.J. Schultz - Marketing journalist and editor covering brands, advertising, and marketing strategy at Ad Age.

Adrianne Pasquarelli - Marketing journalist and editor covering brand marketing, advertising, and consumer trends at Ad Age.

Booking Intelligence

Booking Requirements

high

Typical Credentials:

Senior marketing executives, brand leaders, CMOs, and founders with direct responsibility for notable brands, campaigns, consumer insights, growth initiatives, or distribution strategy.

Required Achievements:

Leadership of major brand or marketing organizations, Development of high-visibility campaigns, Demonstrable sales, growth, or engagement results, Expertise in consumer research, brand strategy, or marketing measurement

Recent Guest Discussions

Brad Neumann - Packaging Strategy, Retail Distribution, Brand Building, Consumer Needs, Partnerships, And Sales Growth.

James Whitemore - Brand Building, Demand Generation, Performance Marketing, Measurement, Culture, And Advertising During Labor-market Uncertainty.

Carolina Montenegro - Consumer Research, Identifying Meaningful Signals, Campaign Strategy, And Translating Behavioral Insights Into Creative Marketing.

Jonathan Bottomley - Culturally Resonant Campaigns, Social Engagement, Product-led Marketing, Community, Sales Impact, And Connecting With Gen Z.

Recent Topics

Marketing, Branding, Advertising, Consumer Behavior, Retail

Episodes

Here's the recent few episodes on

Ad Age Marketer's Brief

Coterie's playbook for growing a mid-size brand without losing its edge, with marketing VP Lindsey Kling

September 16, 2026

Coterie has surpassed $200 million in annual sales while taking a deliberately selective approach to growth. The baby care brand has expanded beyond its direct-to-consumer roots into retailers including Whole Foods Market and Wegmans, while treating store shelves as marketing opportunities—what Lindsey Kling calls a "giant billboard." Kling says 43% of Coterie's new customers now come through word of mouth. Kling, Coterie's senior VP of brand marketing, partnerships and business development a...

How one marketer now owns CX, creative and growth, with SharkNinja's brand chief

September 09, 2026

Most marketing leaders get involved after a product is built. SharkNinja Chief Brand and Experience Officer Michelle Crossan-Matos says her role exists because that's too late—she now oversees creative, marketing and customer experience under one roof, with her team co-creating alongside engineers and product teams from the earliest stages of development. The reasoning is growth, not just structure: Crossan-Matos says double-digit quarterly growth only comes from focusing on the full consumer...

This packaging switch tripled sales velocity, with Saint James Co-Founder

August 19, 2026

Saint James Tea Co-Founder and CEO Brad Neumann says a single packaging switch—from cardboard cartons to resealable aluminum bottles—nearly tripled the three-year-old, better-for-you iced tea brand's sales velocity overnight. The bigger signal: Saint James sits in less than 17% of possible retail doors, yet has ranked as the country's fastest-growing iced tea brand in every four-week SPINS reporting period for almost two years. Why the switch worked: it solved a consumer complaint (the old pa...

Publicly listed emails

aapodcast@adage.com

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