That Photography Girl

Rachel Traxler

hello@racheltraxler.com

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Booking Overview

That Photography Girl helps photographers grow their businesses with actionable, strategy-heavy coaching. The show pairs solo instruction with guest expert interviews focused on branding, marketing, and systems that drive better-fit client bookings.

Metrics

Episodes: 196

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Female

Location: USA

Instagram: 32.0k followers

Contact Information

hello@racheltraxler.com

For verified host and producer emails, sign up to view.

Host

Rachel Traxler - Rachel is a wedding-photographer-turned-creative-entrepreneur who helps photographers elevate their brand, systems, and marketing, offering straight-to-the-point, actionable advice for life and bus...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Professional photographers (often wedding/portrait), plus photography educators/filmmakers/photography business coaches who have frameworks or expertise in branding, marketing, and client acquisition.
Required Achievements:  
Built a thriving photography business, Published/teaches a photography business framework (e.g., Exposure Triangle), Operates education/coaching or masterminds for photographers

Recent Guest Discussions

Lauren Ashley - Building A Meaningful Brand; Vulnerability And Trust; Sharing Personal Story; Standing Out Without Constant Redesigns; Deeper Client Relationships

John Bunn - Exposure Triangle Framework For Visibility And Reputation; Building Brand Recognition; Attracting Better-fit Leads; Networking And Growth Mistakes; Sustainable Business Strategies

Recent Topics

Photography, Branding, Marketing, Business, Client

Episodes

Here's the recent few episodes on
That Photography Girl
:

Your Packages Are Making It Harder to Buy From You

June 30, 2026

Why Photographers are making it harder for clients to book their packages and how to fix it 👉 Shop my low-ticket education resources → https://racheltraxler.com/shop🧡APPLY for high-level Photography Business Coaching → https://racheltraxler.com/apply📸Join That Photography Group for FREE live masterclasses + resources → https://www.skool.com/that-photography-group-2871/about🦄Try Aftershoot for your culling, editing, retouching, and gallery program → https://aftershoot.com/friends/?ref=racheltr...

Building a Meaningful Brand with Lauren Ashley

June 23, 2026

What if the thing that makes your brand unforgettable isn't your logo, website, or color palette?In this episode, I'm sitting down with Chicago photographer Lauren Ashley to talk about what really creates a recognizable brand in today's photography industry. We dive into why connection will always outperform perfection and how sharing your story can become one of your biggest differentiators.Lauren has built a thriving photography business by embracing authenticity, leaning into vulnerability...

The Exposure Triangle: A Better Way to Grow Your Photography Business with John Bunn

June 16, 2026

What if building a successful photography business wasn't about posting more, working harder, or constantly chasing the latest marketing strategy?In this episode, Rachel sits down with photographer, filmmaker, and educator John Bunn to discuss his Exposure Triangle framework, a unique approach to helping photographers build stronger brand recognition, attract better-fit leads, and create a business that stands out in a crowded market.John shares why so many photographers struggle to gain ...

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