Episodes: 322
Frequency: Weekly
Rating: 4.9/5.0
Estimated listeners: 1k-10k
Gender skew: Female
Location: USA
YouTube: 285 subscribers
Instagram: 1.9k followers
Publicly listed emails
podcast@melittacampbell.com
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Melitta Campbell - Melitta Campbell is a 3x bestselling author, award-winning business strategist, and creator of the Value Whispering methodology. She has more than 30 years of experience in marketing, communication...
Sophie Jane Lee - Authentic Storytelling, Self-trust, Responsible Vulnerability, Communication, And Building Trust Through Genuine Personal Narratives.
Ruth Andermatt - Self-leadership, Authentic Leadership, Trusting Intuition, Confidence, Boundaries, And Leading Without Compromising Personal Values.
Cori Josias - Sales Conversations, Deep Listening, Commitment, Trust-based Selling, Gifted Coaching, And Marketing Strategies Aligned With Personal Strengths.
Karen Salmansohn - Authenticity, Personal Branding, Confidence, Identity, Visibility, Storytelling, And Standing Out In An Ai-driven Marketing Environment.
How to Build a Personal Brand Without Becoming Louder
September 23, 2026
How do you build a personal brand that helps people remember, trust and recommend you - without feeling as though you're constantly promoting yourself? In this episode, I talk with personal brand strategist Bob Gentle about a more human approach to becoming known for your expertise. Bob's philosophy is simple: "I'm there to serve, not to convert." Together, we explore what happens when you stop treating every piece of content as an opportunity to sell and instead use your ideas, relationships...
Why the Best Expert Doesn't Always Win the Client ... and the simple fix that changes everything. #318
September 16, 2026
What if the reason people aren't choosing you isn't because you need more expertise, but because the expertise you already have has become harder to explain? There's a strange paradox that can happen as you become more experienced. You see more nuance, more possibilities and more of the factors that influence whether something will work. Your answer is increasingly, "It depends." Meanwhile, someone offering a much simpler solution, with less experience and expertise than you, may be easier fo...
How to Price Your Expertise for Profit and Value
September 09, 2026
If your business isn't as profitable as you'd like, you might assume you need more clients. But what if attracting more clients could actually make the problem worse? For many coaches, consultants and service-based experts, the real issue isn't how many clients they're attracting. It's that their expertise has been priced around hours, sessions and what feels comfortable to charge – rather than the value of the outcome they create. My guest today is my good friend Robin Waite, business coach ...
Publicly listed emails
podcast@melittacampbell.com
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