School of Hard Knocks Podcast

Patrick Terry | It’s Never Too Late… He Started At 47 And Beat McDonald’s Out

May 21, 2026

Patrick Terry is the co-founder of P. Terry’s, the Texas burger brand that grew from a 527-square-foot Austin stand into 38 locations and 1,800 employees.In this episode, Patrick shares how he built the company with his wife Kathy, competed directly against national fast food giants, protected the brand’s culture, and refused franchising or private equity to preserve quality.We discuss leadership, employee loyalty, pricing with fairness, building customer love, and why showing up every day is...

Andy Frisella | He Made $58K In 10 Years… Now His Portfolio Is Worth $1B

May 13, 2026

Andy Frisella is the founder of 1st Phorm, creator of 75 Hard, and one of the most influential entrepreneurs in the fitness and personal development space. After making only $58,380 total across his first ten years in business, he built a vertically integrated supplement empire and a personal portfolio worth over $1 billion.In this episode, Andy shares the early years of struggle, the mindset behind discipline, how 75 Hard was created, why customer experience changed his business, and what it...

Eric Spofford | He Was Addicted To Drugs... Now He's Sold A $115 Million Company

May 07, 2026

Eric Spofford is an entrepreneur, investor, and founder who overcame heroin addiction before building and selling his treatment business for $115 million. After dropping out of high school at 15 and getting sober with almost nothing, he launched his state’s first sober living house and scaled it into a major operation.In this episode, Eric breaks down addiction, entrepreneurship, building a sellable company, private equity, hiring elite teams, relationship building, wealth after exit, and the...