Sales and Cigars

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walter@helixsalesdevelopment.com

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Sales, Cigars, and the Relationships That Build a Business with Jim Zazenski

September 08, 2026

Walter Crosby sits down with entrepreneur Jim Zazenski to talk cigars, relationship-driven sales, building a high-end sign business, hiring salespeople, accountability, mentorship, and the lessons learned from decades in business. What can a cigar shop teach you about sales, relationships, leadership, and building a business? Quite a bit. In this episode of Sales & Cigars, Walter Crosby sits down with Jim Zazenski at Edward's Pipe & Tobacco in Englewood, Colorado—a shop Jim has been frequenti...

A New Chapter for Sales & Cigars

August 25, 2026

A New Chapter for Sales & Cigars Sales & Cigars is changing. In this behind-the-scenes episode, Walter Crosby sits down with producer Mark Labriola II to talk about the next chapter of the podcast—and why it was time to make a shift. After years of remote conversations, the show is moving toward a more immersive, in-person format with stronger production, longer conversations, and a much bigger emphasis on cigars. But the core of the show isn't changing. Sales, entrepreneurship, leadership, a...

Core Values, Accountability, and Getting the Founder Out of Sales

July 28, 2026

Core values only matter if leaders are willing to use them. In this episode of Sales & Cigars, Walter Crosby sits down with EOS Implementer Jim Coyle to talk about culture, accountability, leadership, and the challenges founders face when trying to step out of the sales seat. Jim shares his journey from entrepreneur and bar owner to becoming one of the earliest EOS Implementers. He explains why core values should be discovered rather than created, how EOS gives organizations a common language...