Novel Marketing

Thomas Umstattd Jr.

novelmarketingpodcast@gmail.com

For verified host and producer emails, sign up to view.

Booking Overview

Novel Marketing is a book-marketing podcast focused on practical strategies for getting published and selling more books. For PR pros, it’s a strong platform to reach authors and publishing stakeholders through tactical discussions with credible industry operators and best-selling writers.

Metrics

Episodes: 500

Frequency: Weekly

Rating: 4.7/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

YouTube: 13.1k subscribers

Contact Information

novelmarketingpodcast@gmail.com

For verified host and producer emails, sign up to view.

Host

Thomas Umstattd Jr. - Host of Novel Marketing and a long-running voice in book marketing. He interviews publishers, indie authors, and bestselling traditional authors about getting published and selling more books, emph...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Publishers, indie authors, bestselling traditional authors, and marketing/advertising experts with proven results in author promotion or digital ads
Required Achievements:  
Published author with demonstrated sales track record, Digital advertising/media marketing track record for books or publishing, Industry recognition through best-seller status or established platform

Recent Guest Discussions

Angela Hunt - Narrative Drivers Of Fiction And How Mastering C.s. Lewis’s 'four Loves' Can Improve Story Craft And Reader Connection

David Gaughran - Book Advertising Profitability And Strategic Approaches (e.g., Cpc/ads Efficiency, Targeting Changes, Marketing Assets)

Recent Topics

Book Marketing, Publishing, Author Branding, Platform Building, Advertising

Episodes

Here's the recent few episodes on
Novel Marketing
:

How to Revive a Dead Book With a Promo Stack

June 11, 2026

Are your book sales stuck? Maybe sales have slowed. Maybe your launch never took off. Or maybe you're spending money on ads without seeing results.This week on Novel Marketing, Amazon ad specialist Bryan Canter explains how "promo stacking" can revive a struggling book and put it in front of new readers.You'll learn:What promo stacking is and why it worksWhich promotions deliver the best ROI for your genreThe ideal order and timing for each promotionHow promo stacking can ...

Why I'm Giving Away a $249 Course This Month

June 03, 2026

Instead of a guest interview or a marketing deep-dive, in this week’s episode I'm inviting you to something I've spent years building for authors who want to be taken seriously.You’ll discover:How you can get lifetime access to my $249 course this month for $0How you can get your questions answered by me live on a monthly basisHow you can get my digital doppelgänger (ie. AI Thomas) to answer your questions faster and (sometimes better) than I can.Listen to this short episode or read...

Announcing the 2027 Novel Marketing Conference

May 27, 2026

A writers conference with no pitch appointments, no breakout tracks, and no recordings? What’s left? A conference that sold out last year! The Novel Marketing Conference is different, and every single attendee that responded to our survey said they were glad they came in 2026. In this week's episode, I break down exactly why I removed those traditional writers conference elements and what we added instead. Here are three things you'll learn: Which feature past attendees consistently...

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