Episodes: 2479
Frequency: Daily
Rating: 4.6/5.0
Estimated listeners: 1,000 - 10,000
Listener location: USA
Publicly listed emails
podcast@martechpod.com
Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.
Benjamin Shapiro - Host of MarTech Podcast, focused on marketing technology, marketing leadership, and business growth.
Kelly Hopping - The Context Gap In Artificial Intelligence For Go-to-market Teams, Validating Ai-driven Insights, Buyer Signals, Brand Marketing, Marketing Attribution, Owned Content, And Deal Acceleration.
Kelly Hopping - How Misleading AI Dashboards Can Obscure Context, Buyer Signals, And The Effectiveness Of Go-to-market Execution.
Kelly Hopping - Brand Marketing As Full Profit-and-loss Ownership, The Four Ps Of Marketing, And Cross-functional Execution In B2b Software.
Kelly Hopping - Account Scoring, Intent Data, Human Judgment, And Evaluating Ai-generated Account Lists.
Kelly Hopping - Ai-driven Segmentation And Messaging, Multi-touch Attribution, Owned Content, And Gifting For Deal Acceleration.
Your office is next door to OpenAI's original headquarters, so does that proximity help or haunt you?
October 02, 2026
Answer engines are replacing traditional search rankings. Jordan Koene, CEO and co-founder of Previsible, helps Fortune 100 companies engineer content for AI-driven discovery instead of standard SEO. He covers building organic search strategies that adapt to answer engines, structuring content so large language models can cite it, and preparing enterprise brands for a search landscape shaped by generative AI.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at http...
Was FIFA covering the Levi's Stadium signs the worst brand-visibility decision you've ever seen?
October 01, 2026
FIFA covered every brand logo at the World Cup stadium, including Levi's. Jordan Koene, CEO and Co-Founder of Previsible, explains why the blackout backfired for the league and worked in Levi's favor. Koene breaks down how brand recognition functions as an AEO signal, and how Levi's silhouette logo became a case study in owning your brand identity when competitors try to erase it.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-...
If you were running SEO at eBay today what would you fix first?
September 30, 2026
eBay's SEO strategy needs to adapt for AI-driven search. Jordan Koene, CEO and Co-Founder of Previsible and former Head of SEO and Content Development at eBay, explains where he'd focus first. He prioritizes fixing eBay's authority problem by narrowing focus to core categories like collectibles, then optimizing content to win visibility in AI search responses rather than competing to be everything to everyone.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at htt...
MarTech Podcast ™ // Marketing + Technology = Business Growth is hosted by Benjamin Shapiro. Its publicly listed email is podcast@martechpod.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed email for MarTech Podcast ™ // Marketing + Technology = Business Growth: podcast@martechpod.com.
Podseeker estimates MarTech Podcast ™ // Marketing + Technology = Business Growth reaches 1,000 to 10,000 listeners per episode. Only the publisher has exact numbers.
MarTech Podcast ™ // Marketing + Technology = Business Growth typically books industry leaders. Typical guest background: Senior marketing executives, CMOs, marketing technology leaders, and experienced practitioners with direct responsibility for growth, go-to-market strategy, demand generation, or marketing transformation. Common among recent guests: Executive leadership at established companies; Demonstrated success generating business or career growth through marketing; Experience implementing marketing technology or go-to-market strategies. Recent guests include Kelly Hopping, Kelly Hopping, and Kelly Hopping.
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
Recent episodes cover Business, Marketing, Marketing Technology, Demand Generation, and Go To Market Strategy. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
podcast@martechpod.com
Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.
Try us risk free with a FREE 3 days trial.
Join hundreds of PR teams using Podseeker to pitch and land bookings