Booking Overview
Metrics
Episodes: 410
Frequency: Several times a week
Rating: 4.8/5.0
Estimated listeners: 1,000 - 10,000
Gender skew: Neutral
Listener location: USA
YouTube: 19.7k subscribers
Instagram: 630.0k followers
Page updated: Nov 11, 2026 · How we check this data
Contact Information
Publicly listed emails
jenny.rooney@adweek.com
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Host
Jenny Rooney - Adweek editorial leader and journalist covering marketing, advertising, brands, and the executives shaping the industry.
Booking Intelligence
Booking Requirements
Recent Guest Discussions
Melissa Levy - Trust, Measurement, Agency-client Relationships, And The Future Of Experiential Marketing.
Andy Lopez - Agency Relationships, Artificial Intelligence In Marketing, Consumer Confidence, Brand Strategy, Retail Partnerships, And Solving Consumer Decision Friction.
Chioma Aduba - Agency Leadership, Transparency, Cross-agency Collaboration, And Developing The Next Generation Of Creative Talent.
Ross Martin - Agency Business Models, Structural Industry Challenges, Leadership, And The Future Direction Of Agencies.
Jessica Henrichs - Adaptive Agency Leadership, Peer Support, Organizational Change, And Building Belief During Periods Of Uncertainty.
Episodes
The Brand Isn’t Always the Star ft. Alyssa Schaefer of MDVIP
November 10, 2026
Most CMOs are trained to make the brand the loudest thing on the block. But what if the brand isn’t supposed to be the star?In this episode of Marketing Vanguard, Jenny Rooney sits down with MDVIP CMO Alyssa Schaefer to unpack what marketing looks like when trust sits in the relationship between a doctor and a patient. She breaks down the strategy that built 33% unaided awareness from an imperfect starting point at Laurel Road, why MDVIP’s doctors and patients are unusually aligned and how sh...
Brandweek 2026: The “Why Us? Why This Brand?” Test Behind Mars’ Boldest Ideas ft. Rankin Carroll
November 06, 2026
The best creative risks should make you a little nervous. But they should never make you ask why your brand is taking them.Live from the Marketing Vanguard stage at Brandweek 2026, Jenny Rooney sits down with Rankin Carroll, Chief Brand Officer of Mars Snacking, to unpack how brands like M&M’s, Snickers and Skittles stay culturally relevant without treating boldness as an excuse for chaos. Rankin takes us behind the scenes of the 2023 Snickers AI experiment that felt “potentially crazy” a...
Brandweek 2026: Can Too Much Attribution Make Marketing Worse? ft. Amanda Teder
November 04, 2026
Attribution’s a tricky thing. It can help marketers make better decisions while simultaneously making their strategy worse. Live from the Marketing Vanguard stage at Brandweek 2026, Jenny Rooney sits down with Amanda Teder, CMO of Generac, to unpack what happens when marketing gets too focused on what is easiest to measure. Amanda breaks down the full-funnel operating model she has built at Generac, why demand generation is only the opening move in a high-consideration category and why some p...
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Frequently asked questions
How do I get in touch with Marketing Vanguard?
Marketing Vanguard is hosted by Jenny Rooney. Its publicly listed email is jenny.rooney@adweek.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
What is the email for Marketing Vanguard?
The publicly listed email for Marketing Vanguard: jenny.rooney@adweek.com.
How many listeners does Marketing Vanguard have?
Podseeker estimates Marketing Vanguard reaches 1,000 to 10,000 listeners per episode. Only the publisher has exact numbers.
Who is an ideal guest for Marketing Vanguard?
Marketing Vanguard typically books industry leaders. Typical guest background: Current C-suite and senior executive leaders from major brands, agencies, media and entertainment companies, and marketing technology firms, with substantial experience in marketing strategy, organizational leadership, consumer growth, or industry transformation. Common among recent guests: Leading marketing for a major national or global brand; Serving as CEO, CMO, president, or equivalent senior executive; Building or transforming an agency, marketing organization, or marketing technology company. Recent guests include Melissa Levy, Andy Lopez, and Chioma Aduba.
How hard is it to get booked on Marketing Vanguard?
High. It mostly books established leaders in its field.
What topics does Marketing Vanguard cover?
Recent episodes cover Business, Marketing, Brand Strategy, Agency Leadership, and Marketing Technology. Pitch an idea tied to one of these topics and mention a recent episode.
How does Podseeker get this information?
From public sources and our own research: podcast websites, social profiles, podcast feeds, and our data team. Podcast feeds and episodes are checked daily, and details like contacts, recent guests, and booking difficulty are refreshed regularly.
I host Marketing Vanguard. How do I correct this page?
If something here is out of date, ask us to correct it through Podseeker's contact form at podseeker.co/contact. Our research team reviews every request and updates the listing.
Publicly listed emails
jenny.rooney@adweek.com
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