shouraghan@gmail.com
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Episodes: 313
Frequency: Weekly
Rating: 4.9/5.0
Estimated listeners: 1k-10k
Gender skew: Unknown
Location: USA
YouTube: 164.0k subscribers
Instagram: 3.8k followers
shouraghan@gmail.com
For verified host and producer emails, sign up to view.
Stephen Houraghan - Brand strategist and founder of Brand Master Academy, focused on helping branding professionals and entrepreneurs build stronger brands through strategy, psychology, positioning, messaging, and cre...
Mary Meehan - How Human Values Shape Brand Value, Consumer Decision-making, Trust, Artificial Intelligence, And Modern Brand Strategy.
Tim Williams - The Future Of The Agency Model, Value-based Pricing, Productized Programs, Agency Expertise, And Defensible Intellectual Property.
Jeffrey Shaw - Affluent-buyer Psychology, Premium Brand Perception, Pricing As Positioning, Credibility, And Signals That Distinguish Premium Brands.
313 | Why Brand Value Now Comes From Human Values with Mary Meehan
July 14, 2026
Why Brand Value Now Comes From Human Values is explored through a conversation with cultural analyst Mary Meehan. This episode breaks down how shifting human values are reshaping brand value in a world of AI, anxiety and trust. You’ll learn what drives modern consumer choice and how brands stay relevant in a rapidly changing culture.You’ll learn:Understand how human values drive consumer choiceLearn how brands become anchors in uncertain timesSee how AI is reshaping trust and decision-makingA...
312 | Why Everything Agencies Sell is About to Collapse with TIm Williams
July 07, 2026
AI is about to collapse the agency model built on selling time, tasks and deliverables. In this episode, Tim Williams reveals why agencies must move beyond commoditized work and start selling what clients can’t replicate: expertise, IP, productized programs and high-value strategic outcomes.You’ll learn:Shift from hourly billing to scalable, value-based agency pricingPackage your expertise into products, programs and signature systemsIdentify the “magic work” AI can’t easily replaceBuild defe...
311 | The Biggest Lie About Selling to Wealthy Clients with Jeffrey Shaw
July 02, 2026
Selling to wealthy clients isn’t about looking expensive or chasing money. It’s about understanding how affluent buyers think, what they value, and the subtle signals that make a premium brand feel credible. In this episode, Jeffrey Shaw reveals what most brands get wrong about luxury buyers and how to earn their respect.You’ll learn:• Understand the psychology and behavior of wealthy clients• Use pricing as positioning to build premium brand perception• Recognize the subtle cues that separat...
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