Episodes: 98
Frequency: Biweekly
Rating: 4.8/5.0
Estimated listeners: <1k
Gender skew: Neutral
Location: United Kingdom
YouTube: 332 subscribers
Publicly listed emails
whattheluxepodcast@gmail.com
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Anant Sharma - Co-host of a Matter Of Form series examining modern luxury, brand value, and the people behind premium brands.
Fred Moore - Co-host of a Matter Of Form series examining modern luxury, brand value, and the people behind premium brands.
Dimitris Kossyfas - Building Hoper As A Helicopter Airline, Brand Storytelling, Luxury Versus Accessibility, And The Future Of Vertical Mobility.
Dimitris Memos - Building Hoper As A Helicopter Airline, Luxury Versus Accessibility, Operational Challenges, And The Future Of Vertical Mobility.
Aifric Lennon - Sonic Branding, Neuroscience, Distinctive Music, Brand Fame And Sales, And The Emotional Limitations Of Ai-generated Music.
Aja Raden - Diamond-industry Mythology, Engineered Scarcity, Storytelling, Lab-grown Diamonds, And How Objects Acquire Value.
Luke Hemsley - Alcohol-free Wine, Consumer Rituals, Premium Positioning, Product Innovation, And Changing Attitudes Toward Drinking.
98. Space and Choice: Selling Ultra-Luxury at Sea with Caroline Smith, Group CMO of Regent Seven Seas Cruises
September 28, 2026
Caroline Smith cut her teeth on brands from Glenfiddich and Sailor Jerry to Hendrick's and Balvenie, followed by a stint in brand licensing for character brands, before finding herself in the cruise category. A coffee her husband talked her into with Regent Seven Seas Cruises turned into more than a decade at the company, where she rose from EMEA lead to Chief Marketing Officer and has just taken on group responsibility for Oceania as well. In this episode, Anant sits down with Caroline to un...
97. Building Hoper: The World's Helicopter Platform with CEO, Dimitris Memos and CCO, Dimitris Kossyfas
September 01, 2026
Dimitris Memos built MarineTraffic into the world's leading maritime intelligence platform before turning to the sky. Dimitris Kossyfas brought deep knowledge of the Greek islands and a storyteller's instinct for the brand. Together they co-founded Hoper after Memos nearly missed a friend's wedding on Patmos and realised Greece needed a faster way to connect its islands. In this episode, Fred Moore speaks to the duo about building Greece's first helicopter airline: scheduled routes, bookable ...
96. Sonic Branding: The Neuroscience of Sound with Aifric Lennon, Managing Director at father
August 17, 2026
Aifric Lennon began her career in neuroscience, researching how music affects the brain at Goldsmiths before becoming managing director at Father, a music and sound design studio. In this episode, Fred Moore sits down with Aifric to unpack why sound is still "grossly undervalued" by brands, and how a landmark IPA study she led found that music perceived as surprising or distinctive drove measurable uplift in brand fame and sales. They also discuss what separates luxury sound from mainstrea...
Publicly listed emails
whattheluxepodcast@gmail.com
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