Episodes: 100
Frequency: Weekly
Rating: 4.7/5.0
Estimated listeners: 1k-10k
Gender skew: Neutral
Location: USA
YouTube: 567 subscribers
Instagram: 19.0k followers
30s Ad: 58 - 70, 60s Ad: 68 - 80
Jodi Shilling - Authentic Branding; Personal Brand And Trust; Marketing Alignment; Client Repelling; Scaling Enrollment And Culture.
Bruce Turkel - Brand Differentiation; Emotional Connection And Customer Experience; Positioning Beyond Features; Lessons For Studio Marketing.
Cara Poppitt - Transition From Task Management To Ceo-style Leadership; Hiring And Team Alignment; Stopping Bottlenecks; Culture And Retention.
Why Belonging Is The Real Retention Strategy
May 25, 2026
What makes families stay at a dance studio for years and what causes them to quietly walk away? In this episode of the Transform My Dance Studio Podcast, relationship marketing expert Barb Betts shares why retention is built through emotional connection, authentic culture, and meaningful relationships. Guided by reflections from the DSOA's operations specialist Katie Wilber, this conversation explores the deeper human side of studio leadership and the moments that make families feel like the...
The Risk That Nearly Cost Everything… But Changed Everything
May 18, 2026
What if your studio isn't struggling… it's just misaligned? In this powerful episode, Jodi Shilling unpacks how authentic branding can completely transform your enrollment, culture, and confidence as a leader. Jodi Shilling is a dance studio owner in Los Angeles and a seasoned growth coach inside the DSOA Inner Circle. Known for her bold decisions and elevated brand, Jodi has helped studio owners redefine their identity, attract aligned families, and build thriving, values-driven busine...
3 Expert Tips for Branding Beyond the Dance Studio with Bruce Turkel
May 11, 2026
If your studio's marketing sounds like everyone else's… this might be why. In this episode, branding expert Bruce Turkel shares why standing out has nothing to do with what you offer and everything to do with how people experience your brand. From understanding what today's customers actually care about to breaking free from outdated "features-based" marketing, this conversation will challenge the way you position your studio and help you connect in a way that drives real growth. ...
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