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The Rockstar CMO F'in' Marketing Podcast

Ian Truscott

Booking Overview

This is a weekly interview-led B2B marketing show focused on practical marketing strategy, with recurring external guests including senior marketing executives, founders, consultants, analysts, and content-marketing leaders. Agencies could credibly pitch experienced CMOs, B2B marketing strategists, marketing-technology founders, research analysts, and executives with informed perspectives on artificial intelligence and go-to-market strategy; booking difficulty is medium.

Metrics

Episodes: 396

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Gender skew: Neutral

Listener location: USA

Contact Information

Publicly listed emails

hello@rockstarcmo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Ian Truscott - A four-time CMO and B2B marketing executive who hosts discussions on practical marketing strategy and current issues affecting marketing leaders.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior B2B marketing executives, CMOs, founders, principal consultants, research analysts, and established content or marketing-technology specialists with practical industry experience.
Required Achievements:  
Held senior marketing leadership roles, Produced recognized research or industry analysis, Founded or led marketing businesses

Recent Guest Discussions

Robert Rose - Artificial Intelligence, Content Quality, Marketing Silos, And Cross-functional Collaboration.

Jeff Clark - Go-to-market Alignment, Artificial Intelligence Leadership Roles, And Marketing Insight.

Simon Daniels - Client Buying Behavior, Marketing And Revenue Operations, And Relevance-led Growth.

Cathy McKnight - Brand Voice, Tone, Marketing Discipline, And Practical Brand Guidance.

Thomas Peham - The Transition From Corporate Marketing Leadership To Entrepreneurship, Startup Teams, Education-led Marketing, And Generative Engine Optimization.

Recent Topics

B2b Marketing, Marketing Strategy, Content Marketing, Marketing Leadership, Artificial Intelligence

Episodes

Here's the recent few episodes on
The Rockstar CMO F'in' Marketing Podcast
:

The Causal Analytics and an Alignment Trick Episode

October 10, 2026

This week, former Forrester Research Director Jeff Clark is back in the studio and joins our host Ian Truscott to test whether a new trend, technique, buzzword, or technology is a one-hit wonder or a Wonderwall. In other words, is this something we should pay attention to, or a fad?This week, they focus on causal analytics: whether it is the answer to the challenge of attribution and our dependency on vanity metrics, or a new buzzword we can safely ignore.They discuss:The concept of causal an...

The Curating a Martech Museum and Questions of Provenance Episode

October 03, 2026

This week, Ian and Cathy McKnight, Chief Problem Solver at Seventh Bear, dive into her “Bear Essentials” article series to discuss whether we are curating a martech museum and avoid overbuying while staying up to date.They discuss:The analogy of Martech stacks as museums rather than systemsThe importance of operating technology, not just owning itThe high cost of tech debt and how to address itThe dangers of redundant tools and conflicting data sourcesHow to conduct a comprehensive tech audit...

The Marketing Horsepower and Jargon Busting Episode

September 27, 2026

This week, our host Ian Truscott goes solo, comparing the electrification of the automobile industry with AI for marketing. Ian sees a parallel for marketers: as electric engines in relatively inexpensive cars make performance numbers like 0-60 times and horsepower less relevant indicators of desirability for exotic cars, they need to lean on the brand experience. An obvious analogy there for marketers, with all the horsepower of AI, we can either do more with slop or do something d...

Similar Podcasts

Podcast(s) similar to
The Rockstar CMO F'in' Marketing Podcast
:

The CMO Whisperer · High booking difficulty · 100 - 1,000 listeners

Beyond Social · Medium booking difficulty · 100 - 1,000 listeners

Frequently asked questions

Here's some frequently asked questions for
The Rockstar CMO F'in' Marketing Podcast
:

How do I get in touch with The Rockstar CMO F'in' Marketing Podcast?

The Rockstar CMO F'in' Marketing Podcast is hosted by Ian Truscott. Its publicly listed email is hello@rockstarcmo.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Rockstar CMO F'in' Marketing Podcast?

The publicly listed email for The Rockstar CMO F'in' Marketing Podcast: hello@rockstarcmo.com.

How many listeners does The Rockstar CMO F'in' Marketing Podcast have?

Podseeker estimates The Rockstar CMO F'in' Marketing Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Rockstar CMO F'in' Marketing Podcast?

The Rockstar CMO F'in' Marketing Podcast typically books industry leaders. Typical guest background: Senior B2B marketing executives, CMOs, founders, principal consultants, research analysts, and established content or marketing-technology specialists with practical industry experience. Common among recent guests: Held senior marketing leadership roles; Produced recognized research or industry analysis; Founded or led marketing businesses. Recent guests include Robert Rose, Jeff Clark, and Simon Daniels.

How hard is it to get booked on The Rockstar CMO F'in' Marketing Podcast?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does The Rockstar CMO F'in' Marketing Podcast cover?

Recent episodes cover B2b Marketing, Marketing Strategy, Content Marketing, Marketing Leadership, and Artificial Intelligence. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hello@rockstarcmo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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