Startups For the Rest of Us

Publicly listed emails

questions@startupsfortherestofus.com

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Episode 854 | How to Find Startup Ideas (Sneak Peek Chapter from My New Book)

October 13, 2026

Where do the best SaaS ideas actually come from? In this episode, Rob reads a chapter from his new book, Idea to Traction: Stop Building SaaS Nobody Wants in the Age of AI. He walks through the five places problems tend to show up, eight strategic approaches for finding and shaping a product idea (with real examples), and when it makes sense to replicate an existing idea. Pre-order the hardback before November 10th to get bonus PDFs, a seat in a live Q&A to ask your early stage ques...

Episode 853 | How to Become the SaaS That AI Recommends

October 06, 2026

How do you get LLMs to actually recommend your SaaS?  In this episode, Rob Walling talks with Ross Hudgens, founder of Siege Media and author of the new book Generative Engine Optimization, about how SaaS companies get recommended by ChatGPT, Gemini, and the AI tools customers now use to shop. They cover why "best X" roundups and versus articles outperform, how much Reddit actually matters, and what a bootstrapped founder should do first to start showing up in AI search.  Topics we cove...

Episode 852 | Getting Big Name Customer Case Studies and More Listener Questions (with Ruben Gamez)

September 29, 2026

Should you be worried that another founder will steal your idea if you ask them for advice? In this episode, Rob is joined by Ruben Gamez to answer four listener questions: whether reaching out to more advanced founders puts your idea at risk, how to convince big name customers to agree to a case study, what to do when a platform ecosystem (like Shopify's app store) turns hostile, and how to sell a B2G SaaS product when your sales cycle only runs during the hours you're already at a day jo...

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How do I get in touch with Startups For the Rest of Us?

Startups For the Rest of Us is hosted by Rob Walling. Its publicly listed email is questions@startupsfortherestofus.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Startups For the Rest of Us?

The publicly listed email for Startups For the Rest of Us: questions@startupsfortherestofus.com.

How many listeners does Startups For the Rest of Us have?

Podseeker estimates Startups For the Rest of Us reaches 10,000 to 100,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Startups For the Rest of Us?

Startups For the Rest of Us typically books working professionals with real expertise. Typical guest background: Bootstrapped or mostly bootstrapped SaaS founders, experienced software operators, and entrepreneurs with firsthand experience building, acquiring, scaling, or exiting software businesses. Common among recent guests: Founded or operated a SaaS company; Built or launched software products; Achieved product-market fit or meaningful revenue. Recent guests include Nathan Tyler and Derrick Reimer.

How hard is it to get booked on Startups For the Rest of Us?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Startups For the Rest of Us cover?

Recent episodes cover Business, Entrepreneurship, Bootstrapping, Saas, and Product Market Fit. Pitch an idea tied to one of these topics and mention a recent episode.