Podcast artwork thumbnail for Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!

Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!

Crystal Waddell

Booking Overview

This is a weekly SEO and ecommerce show focused on helping Etsy sellers build and grow Shopify brands, combining solo strategy episodes with external interviews featuring SEO specialists, ecommerce operators, and digital-product entrepreneurs. Credible pitches include Shopify or Etsy growth experts, enterprise and technical SEO strategists, customer-research specialists, and founders with demonstrable ecommerce results; booking difficulty is medium because guests typically need substantial hands-on expertise or measurable business outcomes.

Metrics

Episodes: 258

Frequency: Weekly

Rating: 4.7/5.0

Estimated listeners: 1,000 - 10,000

Listener location: USA

YouTube: 187 subscribers

Instagram: 1.2k followers

Contact Information

Publicly listed emails

hello@simpleandsmartseo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Crystal Waddell - SEO strategist and ecommerce entrepreneur who helps Etsy sellers expand onto Shopify, build owned traffic, and connect search strategy with customer needs and revenue. She also applies these princi...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Hands-on expertise in SEO, ecommerce, Shopify, Etsy, digital products, or small-business marketing, preferably supported by enterprise experience, a substantial educational audience, or documented business results.
Required Achievements:  
Built or scaled an ecommerce, Etsy, Shopify, or digital-product business, Managed SEO or search strategy for enterprise properties, Helped a substantial number of entrepreneurs or students launch or grow online businesses, Developed practical systems, frameworks, or tools for SEO and ecommerce growth

Recent Guest Discussions

Kelly Miller - Using Customer Conversations, Dms, And Comments For Keyword And Customer Research; Social Seo; Zero-click Search; Autoresponders; Customer Listening; And Focused Business Growth.

Will Soprano - Modern SEO Strategy, Customer Intent, Enterprise And Technical SEO, Ai-assisted Workflows, Product-led SEO, Editorial Relationships, Product-market Fit, And Adapting Large-brand Tactics For Small Businesses.

Will Soprano - SEO As A Company-wide Business Philosophy, Semantic Alignment, Search Data, Ai-assisted Workflows, Ecommerce Product Questions, Market Inefficiencies, And Competitive Advantages For Small Businesses.

Julie Berninger - Digital Products, Etsy SEO, Seasonal Product Strategy, Niche Selection, Partnerships, Customer Empathy, Keyword Research, Product Differentiation, And Building Etsy Side Hustles.

Recent Topics

Business, Ecommerce, Shopify, Etsy, Search Engine Optimization

Episodes

Here's the recent few episodes on
Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
:

You Quit Social Media for SEO. Plot Twist: You Need Both.

October 07, 2026

What if the next move in your SEO strategy happens outside your website?If you leaned into SEO because you were exhausted by social media, this conversation might feel a little too familiar. Crystal Waddell admits she hoped to escape the social content treadmill. Ryan Erwin explains why he sees organic social, SEO, and AI search as connected parts of a broader marketing strategy.In Part 2, the director of SEO and AEO at VaynerMedia shares how his team combines search insights with social cont...

Everyone Wants AI Search Hacks. Nobody Wants to Fix Their Website. With Ryan Erwin, Part 1.

September 30, 2026

Everyone wants to know how to show up in AI search. But what happens when the website you’re sending people to is slow, difficult to use, or hard for crawlers to access?In Part 1 of this conversation, Crystal Waddell sits down with Ryan Erwin, director of SEO and AEO at VaynerMedia, to talk about the foundational work that gets overlooked when everyone’s chasing the next big thing.Ryan has spent 16 years hearing that SEO is dead. His reaction now? Bring it on.From page speed and image optimiz...

Better Food Habits for Busy Business Owners Without More Overwhelm with Kelly Miller (Part 2)

September 23, 2026

Better Food Habits for Busy Women Without More Overwhelm with Kelly MillerHow do entrepreneurs build better food habits when you are already busy, overwhelmed, and accustomed to choosing the easiest available option? In part two of Crystal Waddell's conversation with Kelly Miller, also known as Health Coach Kel, they move from customer language and product naming into an honest discussion about food, confidence, health, and the lives busy women are trying to build.Crystal shares her pers...

Similar Podcasts

Podcast(s) similar to
Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
:

Honest Ecommerce · Medium booking difficulty · 1,000 - 10,000 listeners

eCommerce Australia · Medium booking difficulty · 100 - 1,000 listeners

Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners · Low booking difficulty · 1,000 - 10,000 listeners

Frequently asked questions

Here's some frequently asked questions for
Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!
:

How do I get in touch with Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!?

Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! is hosted by Crystal Waddell. Its publicly listed email is hello@simpleandsmartseo.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!?

The publicly listed email for Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!: hello@simpleandsmartseo.com.

How many listeners does Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! have?

Podseeker estimates Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! reaches 1,000 to 10,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!?

Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! typically books rising experts. Typical guest background: Hands-on expertise in SEO, ecommerce, Shopify, Etsy, digital products, or small-business marketing, preferably supported by enterprise experience, a substantial educational audience, or documented business results. Common among recent guests: Built or scaled an ecommerce, Etsy, Shopify, or digital-product business; Managed SEO or search strategy for enterprise properties; Helped a substantial number of entrepreneurs or students launch or grow online businesses. Recent guests include Kelly Miller, Will Soprano, and Will Soprano.

How hard is it to get booked on Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy!?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! cover?

Recent episodes cover Business, Ecommerce, Shopify, Etsy, and Search Engine Optimization. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hello@simpleandsmartseo.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Get your clients booked on top podcasts

Try us risk free with a FREE 3 days trial.

Start Your Free Trial

Join hundreds of PR teams using Podseeker to pitch and land bookings