She Sells He Sells

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225. Hot Girls Have Hobbies: Why Midlife Women Need Something Just for Them

September 21, 2026

Is Krista calling herself a hot girl? Yes she is, and yes, she means both kinds of hot: the conventional kind and the midlife, hot-flash-on-a-random-Tuesday kind. About a year ago, a podcast host asked Krista a simple question, "What do you do for fun?" and she had nothing. That moment sent her on a quest that took her back to a ballet studio she walked away from at 17 and onto a tennis court where she is proudly, firmly in the beginner group. In this episode, Krista shares the five things ev...

224. The Fall Sales Speed Round: Football, Horror Movies, and Daylight Saving Time

September 14, 2026

Three ideas, sixty seconds each - no prep, no mercy. That's the premise of this fall edition of the Sales Speed Round - Krista and Brian's format for practicing persuasion techniques on the fly using their signature 5S framework (Sell, Story, Solution, Stakes, Success). It's the same format from their popular Fourth of July episode, back with three fall topics pulled from a jar. Brian starts with football is the best team sport there is, making the case for teamwork and interdependence before...

223. Everything You Need to Know About Sales You Can Learn From Tommy Boy

September 07, 2026

Not long ago Krista was building a keynote around a message she teaches constantly: be authentic, use your own voice, say things the way you would actually say them. She asked Brian if there was a clip or a story that could land that point. He thought immediately of Tommy Boy — the scene where Big Tom Callahan closes a room full of buyers with a line about T-bones and butchers, and the later scene where Tommy, now running his late father's company, tries to borrow that exact line and butchers...