Podcast artwork thumbnail for How to Succeed Podcast

How to Succeed Podcast

Mike Crandall, Jim Marshall, Sean Coyle

Booking Overview

This business and sales training interview podcast focuses on success principles, interpersonal communication, leadership, and performance, featuring external company leaders, keynote speakers, authors, and military leadership experts. PR agencies could credibly pitch sales executives, entrepreneurs, company presidents, leadership and employee-engagement specialists, keynote speakers, and authors; booking difficulty is medium because guests generally need substantial professional authority but not broad celebrity recognition.

Metrics

Episodes: 706

Frequency: Monthly

Rating: 4.7/5.0

Estimated listeners: 1k-10k

Gender skew: Unknown

Location: USA

YouTube: 22.6k subscribers

Instagram: 4.3k followers

Contact Information

Publicly listed emails

webinars@sandler.com

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Host

Mike Crandall - Podcast host associated with Sandler’s sales training and professional development programming.

Jim Marshall - Sandler professional and podcast host focused on sales, leadership, and performance conversations.

Sean Coyle - Long-time Sandler Trainer and podcast host who interviews business and leadership experts.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior business leaders, entrepreneurs, sales professionals, keynote speakers, authors, military leaders, and specialists in leadership, engagement, or performance.
Required Achievements:  
Leadership of a company, business unit, or major organizational initiative, Recognized expertise in sales, leadership, engagement, or performance, Keynote speaking, authorship, or substantial professional training experience, Military command or leadership experience

Recent Guest Discussions

Ryan Jacob - Senior Leadership, Sales Development, Emotional Discipline, Organizational Culture, And Execution.

Gregory Offner - Employee Engagement, Ownership, Workplace Culture, Audience Experience, And Sustainable Performance.

Joseph Morgan - Mission-driven Selling, Military Leadership, Disciplined Practice, Recruiting, Accountability, And Performance.

Recent Topics

Sales, Communication, Leadership, Entrepreneurship, Performance

Episodes

Here's the recent few episodes on
How to Succeed Podcast
:

How to Succeed at Leading Through Change

September 07, 2026

Some leaders inherit success. Others have to reinvent it. Today's guest has done both. As CEO of City Home, formerly City Furniture, Andrew Koenig is leading one of the biggest transformations in the company's history while also leading business executives across Florida in the fight against cancer. Today we're talking about what it really takes to lead people through change. But why change the name of a company approaching $1 billion in annual revenue? What does it take to bring employees, c...

How To Succeed on the Road to Senior Leadership

July 06, 2026

In this episode, Mike Crandall sits down with Ryan Jacob, President of GRA Services, about succeeding on the road to senior leadership using Sandler's Success Triangle: Attitude, Behavior, and Technique. Ryan describes developing optimism, curiosity, and emotional discipline; practicing consistent follow-through and data-driven processes; and applying Sandler's techniques like Up-Front Contracts and Reversing—first as a sales student and contributor, then as a Leader. As President, Ryan refra...

How To Succeed at Creating an Encore Experience with Your Team

June 01, 2026

Gregory Offner is an award-winning keynote speaker and author who focuses on helping organizations improve performance by redesigning the experience of work.  Greg was a keynote speaker at the 2026 Sandler Summit, and he introduced the concept of the Encore Experience—a powerful shift in how we think about engagement, culture, and sustainable high performance.  In this conversation, we break down: The real driver of most employee performance problems —even when numbers look strong How true o...

Publicly listed emails

webinars@sandler.com

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