My Business Playbook

podcast@laurahiggins.com

For verified host and producer emails, sign up to view.

630: How I Built One Video That Sells For Me While I Sleep

August 03, 2026

Want to get coached by Laura? Book a Scale Session here:https://tools.laurahiggins.com/scaleLeads are taking longer to say yes...this one asset is the fix. In this episode, I break down the exact six-part video structure I use to build trust fast so people show up to a call already sold.Check out my VSL here for reference:⁠https://tools.laurahiggins.com/7The real reason warm leads stall before they buy right now, and it's not a leads problemWhy being compared to two or three other people ...

629: Watch Me Coach a Brand Designer to Double Her Revenue

July 27, 2026

Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scaleNatalie Townsend inherited a 9-year-old business she'd never actually run when her business partner of six years resigned — taking every system, every client relationship, and every process with her. What followed was a year of building from scratch: booking system, voice, numbers, confidence, and a business that now looks unrecognisable. Plus a live funnel fix for a speaking gig she had the very next...

628: The Exact 4-Part Formula Behind My Highest Converting Posts

July 20, 2026

Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scaleDownload my Hot Take Generator here: https://ig.me/m/laurahiggins?ref=w57346594 (Send "HOT TAKE" for the Generator)You're posting. The reels are going out. The carousels are done. And the leads still aren't coming in. I break down the five real reasons your content isn't converting right now, plus the exact four-part formula behind every post I've ever made that actually tur...