Episodes: 70
Frequency: Weekly
Rating: 5.0/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
YouTube: 497 subscribers
Publicly listed emails
sonia@bendgrowth.co
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Sonia Baschez - Marketing-focused podcast host who analyzes real campaigns, cultural moments, and marketing trends.
Jonathan K. Lowe - Brand Differentiation, Attention Strategy, AI Positioning, Marketing, And Organizational Recruitment.
Shannon Miller - Fan Relationships, Creator Marketing, Entertainment Brands, Consumer Trust, And Cultural Marketing.
Christina Garnett - Entertainment Marketing, Fan Communities, Brand Identity, Customer Loyalty, And Cultural Moments.
Winners and Losers: Warner Bros, Paramount, YouTube, Amazon, Apple
October 08, 2026
Warner Bros. and Paramount are merging under the Skydance name, YouTube is done rewarding content farms, Amazon MGM turned a movie set into a creator activation, and Apple just quietly blocked half the ad tech industry from iOS 27. Sonia Baschez and fractional GTM advisor Gregory Kennedy break down what each of these moves actually means for brands, creators, and anyone paying attention to where the media industry is heading. Timestamps 00:00 Intro 00:40 Warner Bros. + Paramount become Skydan...
Disney, Taylor Swift, Letterboxd, and Meta Are All Living on Borrowed Trust
October 01, 2026
Disney just announced John Watts for Star Wars Episode 10 and simultaneously undermined him by pairing him with Simon Kinberg — the writer behind X-Men: Dark Phoenix, Fantastic Four, and a failed Twilight Zone reboot. Taylor Swift's bonus "encore" to Life of a Showgirl got dismissed by critics and hit number one anyway. Letterboxd is up for sale at $300M with A24, NYT, Netflix, Sony, and Paramount all circling. And on the same day Meta unveiled its Muse Charm AI wearable, news broke that Muse...
Choose Equity: Mbappe, Lili Reinhart, Netflix, & Xbox
September 24, 2026
Mbappe just walked away from a lifetime Nike deal for equity at On Running, and Thierry Henry has been quietly running the football strategy behind it since 2025. Meanwhile, Lily Reinhart built a viral press tour for The Love Hypothesis with basically no help from Amazon, then Amazon showed up after she hit 1.7M impressions on her own. Four stories this week about which brands are staying ahead and which are reacting too late. Timestamps 0:00 Intro 1:19 Mbappe, On Running, and Nike's brand cr...
Lipstick Economy · Medium booking difficulty · 100 - 1,000 listeners
The Big Impression · High booking difficulty · 100 - 1,000 listeners
Meme Team: The Pop Culture Marketing Podcast is hosted by Sonia Baschez. Its publicly listed email is sonia@bendgrowth.co. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed email for Meme Team: The Pop Culture Marketing Podcast: sonia@bendgrowth.co.
Podseeker estimates Meme Team: The Pop Culture Marketing Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Meme Team: The Pop Culture Marketing Podcast typically books working professionals with real expertise. Typical guest background: Experienced marketers, brand strategists, journalists, authors, fractional marketing executives, and specialists in the creator economy or customer loyalty, ideally with a distinctive point of view and relevant professional track record. Common among recent guests: Published books; Leadership of marketing or consulting firms; Senior editorial or journalism experience. Recent guests include Jonathan K. Lowe, Shannon Miller, and Christina Garnett.
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
Recent episodes cover Marketing, Brand Strategy, Advertising, Creator Economy, and Pop Culture. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
sonia@bendgrowth.co
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