Podcast artwork thumbnail for Marketing Operators

Marketing Operators

Cody Plofker, Connor MacDonald, Connor Rolain

Booking Overview

An operator-led ecommerce marketing interview show focused on customer acquisition, performance measurement, conversion, and brand growth, typically featuring senior executives, founders, and specialized marketing operators as external guests. Credible pitches include ecommerce founders, CMOs, heads of growth, marketing analytics leaders, and martech or retention specialists with measurable results at scaled consumer brands; booking difficulty is medium because guests generally hold senior industry positions.

Metrics

Episodes: 146

Frequency: Several times a week

Rating: 4.7/5.0

Estimated listeners: 100 - 1,000

Listener location: USA

YouTube: 15.0k subscribers

Instagram: 857 followers

Contact Information

Publicly listed emails

themarketingoperators@gmail.com

sophie@9operators.com

news@operatorscontent.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Cody Plofker - Ecommerce marketing executive and former CEO and advisor at Jones Road Beauty.

Connor MacDonald - Chief Marketing Officer at Ridge, focused on ecommerce marketing and brand growth.

Connor Rolain - Head of Growth at HexClad, focused on customer acquisition, conversion, and ecommerce growth.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior executives, founders, and functional leaders in ecommerce, consumer brands, growth marketing, performance marketing, analytics, or marketing technology.
Required Achievements:  
Led marketing or growth at a recognizable consumer or ecommerce brand, Built or scaled acquisition, conversion, retention, or affiliate programs, Demonstrated measurable revenue or marketing performance improvements, Held senior executive or founder roles in marketing technology or consumer businesses

Recent Guest Discussions

Varun Kundra - Average Order Value, Collection-page Testing, Product Bundles, Post-purchase Upsells, And Cross-brand Advertising

Olivia Kory - Incrementality Testing, Marketing Mix Modeling, Attribution, Geo-lift Holdouts, And Automated Media Buying

Katie Cirullis - Building Teams, The Chief Of Staff Role, Emerging-brand Operations, Artificial Intelligence, Paid Media, And Conversion Optimization

Recent Topics

Ecommerce, Performance Marketing, Paid Media, Conversion Optimization, Direct To Consumer

Episodes

Here's the recent few episodes on
Marketing Operators
:

We Compare a $100 DTC Funnel vs a $100M DTC Funnel

October 13, 2026

“We weren’t doing a good job showing the value.” Where does a new brand find trust when it can’t claim a bestseller like HexClad? Connor MacDonald (CMO, Ridge), Cody Plofker (Advisor & fmr. CEO, Jones Road Beauty), and Connor Rolain (Head of Growth, HexClad) compare a scaled HexClad funnel with one from the weeks-old Winks. Step by step, they trace how each one builds trust across ads, landers, offers, and upsells. Winks has a premium product, yet customers couldn’t see why it was worth t...

HexClad + Ridge Reveal Their 8-Figure Celebrity Sweepstakes Playbook

October 06, 2026

“Two of our winners have entered for free. They never purchased anything from us.”How did Ridge turn a 6-week Tony Hawk partnership into an 8-figure sweepstakes lift? Connor Rolain (Head of Growth, HexClad) and Connor MacDonald (CMO, Ridge) break down how sweepstakes campaigns became eight-figure growth engines for their brands. They cover celebrity deal structures, creative production, and revenue lift across every category. Tony Hawk’s deal doubled Ridge’s TV response rates and pushed partn...

Two $100M+ Operators Get Honest About Launching New Brands

September 29, 2026

“There’s so much that I took for granted. It’s such a different playbook.” What happens when two operators who’ve helped build nine-figure brands start again at zero? Connor MacDonald (CMO, Ridge) and Cody Plofker (advisor and former CEO, Jones Road) compare notes on two new launches: Ridge’s Gut Culture and Cody’s Winks. They get into six hard lessons from the early days. (1) Building with a lean team. (2) Earning credibility when nobody knows the brand. (3) Finding a message that gets click...

Similar Podcasts

Podcast(s) similar to
Marketing Operators
:

Ecommerce Playbook: Numbers, Struggles & Growth · Medium booking difficulty · 1,000 - 10,000 listeners

Minds of Ecommerce · Medium booking difficulty · 100 - 1,000 listeners

D2C Diaries · Medium booking difficulty · 100 - 1,000 listeners

The Writers Room · Low booking difficulty · < 100 listeners

Frequently asked questions

Here's some frequently asked questions for
Marketing Operators
:

How do I get in touch with Marketing Operators?

Marketing Operators is hosted by Cody Plofker and Connor MacDonald. Its publicly listed emails are themarketingoperators@gmail.com, sophie@9operators.com, and news@operatorscontent.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Marketing Operators?

The publicly listed emails for Marketing Operators: themarketingoperators@gmail.com, sophie@9operators.com, and news@operatorscontent.com.

How many listeners does Marketing Operators have?

Podseeker estimates Marketing Operators reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Marketing Operators?

Marketing Operators typically books industry leaders. Typical guest background: Senior executives, founders, and functional leaders in ecommerce, consumer brands, growth marketing, performance marketing, analytics, or marketing technology. Common among recent guests: Led marketing or growth at a recognizable consumer or ecommerce brand; Built or scaled acquisition, conversion, retention, or affiliate programs; Demonstrated measurable revenue or marketing performance improvements. Recent guests include Varun Kundra, Olivia Kory, and Katie Cirullis.

How hard is it to get booked on Marketing Operators?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Marketing Operators cover?

Recent episodes cover Ecommerce, Performance Marketing, Paid Media, Conversion Optimization, and Direct To Consumer. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

themarketingoperators@gmail.com

sophie@9operators.com

news@operatorscontent.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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