Podcast artwork thumbnail for Brand for Good

Brand for Good

Lorraine Schuchart

Booking Overview

A solo-expert business show focused on purpose-driven branding, marketing, and leadership, with occasional external guests featured in coaching-style conversations. Credible pitches include purpose-led founders, independent creators, and branding or marketing professionals with a clear business-building story or practical expertise; booking appears relatively accessible for qualified professionals.

Metrics

Episodes: 211

Frequency: Weekly

Rating: 4.9/5.0

Estimated listeners: 100 - 1,000

Gender skew: Neutral

Listener location: USA

Instagram: 626 followers

Contact Information

Publicly listed emails

lorraineschuchart@substack.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Lorraine Schuchart - An award-winning copywriter and accredited public relations strategist, she has advised multimillion-dollar organizations and leads Prosper for Purpose, partnering with clients on brand strategy.

Booking Intelligence

Booking Requirements

low
Typical Credentials:  
Founders, creators, and other working professionals with a distinctive business or creative journey and practical insights relevant to branding or building a purpose-led enterprise.
Required Achievements:  
An established creative project, publication, or business, Relevant professional experience or expertise

Recent Guest Discussions

Seth Diamond - Brand Positioning, Developing An Independent Publication Into A Sustainable Business, Editorial Strategy, And Revenue Diversification.

Episodes

Here's the recent few episodes on
Brand for Good
:

Episode 211: What Would You Give Up for What You Believe?

October 13, 2026

Two years ago, I stopped offering media relations as a standalone service. That decision cost me about half my annual revenue, but it also gave me peace.As publications thinned and expectations for premium placements rose, I became increasingly uncomfortable offering a service whose outcomes I could influence but never guarantee. Eventually, I had to decide what staying aligned with my beliefs was worth.In this episode of Brand for Good, I share the story behind that decision and reflect on h...

Episode 210: What Do You Stand For?

October 06, 2026

What do you stand for, and do the people who encounter your work actually know?That question has been on my mind since attending Called to Lead, an event hosted by Kelly Roach and Sandi Glandt. What struck me most was not simply that faith was present in the room, but that women with different beliefs were able to gather around a shared idea without requiring everyone to define it in exactly the same way.It made me think about branding, writing and leadership in a deeper way.We often talk abo...

Episode 209: What No One Shares About Sales

September 22, 2026

Sales gets a bad reputation, especially among people who care deeply about doing business with integrity.But selling doesn’t have to mean persuading, pressuring, or performing.In this episode of Brand for Good, I explore the relationship between marketing and sales, and why stronger branding, trust and relationship-building make the sales process feel far more natural.I also share what ethical sales looks like in practice, whether you’re having a one-to-one conversation or making an offer thr...

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Brand for Good
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Frequently asked questions

Here's some frequently asked questions for
Brand for Good
:

How do I get in touch with Brand for Good?

Brand for Good is hosted by Lorraine Schuchart. Its publicly listed email is lorraineschuchart@substack.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Brand for Good?

The publicly listed email for Brand for Good: lorraineschuchart@substack.com.

How many listeners does Brand for Good have?

Podseeker estimates Brand for Good reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Brand for Good?

Brand for Good typically books working professionals with real expertise. Typical guest background: Founders, creators, and other working professionals with a distinctive business or creative journey and practical insights relevant to branding or building a purpose-led enterprise. Common among recent guests: An established creative project, publication, or business; Relevant professional experience or expertise. Recent guests include Seth Diamond.

How hard is it to get booked on Brand for Good?

Low. A guest with relevant expertise and a clear angle for its audience has a realistic chance.

What topics does Brand for Good cover?

Recent episodes cover Business, Branding, Entrepreneurship, Marketing, and Leadership. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

lorraineschuchart@substack.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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