Episodes: 142
Frequency: Monthly
Rating: 4.8/5.0
Estimated listeners: <1k
Gender skew: Neutral
Location: USA
YouTube: 22.6k subscribers
Publicly listed emails
product@digitalmarketinginstitute.com
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Will Francis - Podcast host at the Digital Marketing Institute, covering practical digital marketing strategy and emerging industry developments.
Ernest Cantillon - Brand Building, Customer Loyalty, Hospitality Marketing, Personal Branding, Content, E-commerce, And Entrepreneurship.
Crystal Carter - Ai-powered Search, SEO, AI Agents, Website Strategy, Brand Visibility, Content, And The Future Of Online Discovery.
Gordon Ryan - Responsible AI, Systems-oriented Design, Automation, Workplace Productivity, Ethics, Sustainability, And The Future Of Work.
Building Audience Through Content
August 28, 2026
What does content marketing look like when creating more content is no longer enough? In this episode of the DMI podcast, host Will Francis speaks with Chima Mmeje, Senior Content Marketing Manager at Moz, about how marketers can stand out as AI transforms search, content, and the way audiences discover brands.From building direct relationships with audiences to finding genuine demand and using AI without losing your own voice, Chima shares her perspective on where content marketing is headin...
Understanding AI Search Visibility
August 07, 2026
How does your brand stay visible when search is shifting from rankings and clicks to mentions, citations, and AI-driven answers? And did you know that AI can't yet read the Javascript on your site?In this episode of the DMI podcast, host Will Francis talks to Aimee Jurenka, founder of SEO Sustainable and AI visibility strategist, about how brands can adapt to discoverability in an AI-powered search world. They chat about the ongoing evolution from traditional SEO to AI visibility, why inb...
Stories From an Entrepreneur
July 20, 2026
Ever wondered why some brands earn attention while others get overlooked? In this episode of the DMI podcast, host Will Francis speaks with entrepreneur Ernest Cantillon about what it really takes to build brands people remember. Ernest is co-founder of Black Emerald Irish Whiskey, COO of LYQD - a digital exchange for whiskey casks, and owns the pub Sober Lane in Cork, Ireland. Drawing on his experience across hospitality, food and drink, and e-commerce, Ernest shares the lessons he's l...
Publicly listed emails
product@digitalmarketinginstitute.com
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