Ahead of the Game

Will Francis

product@digitalmarketinginstitute.com

For verified host and producer emails, sign up to view.

Booking Overview

This interview-led digital marketing show focuses on practical marketing strategy, search, branding, entrepreneurship, and the business impact of emerging technology, typically featuring external entrepreneurs and senior industry practitioners. PR agencies could credibly pitch marketing leaders, SEO and AI-search specialists, responsible-AI consultants, and founders with demonstrable brand-building or business-growth experience; booking difficulty is medium.

Metrics

Episodes: 141

Frequency: Monthly

Rating: 4.8/5.0

Estimated listeners: <1k

Gender skew: Neutral

Location: USA

YouTube: 22.6k subscribers

Contact Information

product@digitalmarketinginstitute.com

For verified host and producer emails, sign up to view.

Host

Will Francis - Podcast host at the Digital Marketing Institute, covering practical digital marketing strategy and emerging industry developments.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior marketing, SEO, AI, design, consulting, or business professionals with substantial practical experience and a clear perspective on current industry challenges.
Required Achievements:  
Held senior leadership or specialist roles at established organizations, Founded or co-founded businesses or products, Developed recognized expertise in digital marketing, search, artificial intelligence, design, or entrepreneurship

Recent Guest Discussions

Ernest Cantillon - Brand Building, Customer Loyalty, Hospitality Marketing, Personal Branding, Content, E-commerce, And Entrepreneurship.

Crystal Carter - Ai-powered Search, SEO, AI Agents, Website Strategy, Brand Visibility, Content, And The Future Of Online Discovery.

Gordon Ryan - Responsible AI, Systems-oriented Design, Automation, Workplace Productivity, Ethics, Sustainability, And The Future Of Work.

Recent Topics

Digital Marketing, Marketing Strategy, Branding, Seo, Entrepreneurship

Episodes

Here's the recent few episodes on
Ahead of the Game
:

Understanding AI Search Visibility

August 07, 2026

How does your brand stay visible when search is shifting from rankings and clicks to mentions, citations, and AI-driven answers? And did you know that AI can't yet read the Javascript on your site?In this episode of the DMI podcast, host Will Francis talks to Aimee Jurenka, founder of SEO Sustainable and AI visibility strategist, about how brands can adapt to discoverability in an AI-powered search world. They chat about the ongoing evolution from traditional SEO to AI visibility, why inb...

Stories From an Entrepreneur

July 20, 2026

Ever wondered why some brands earn attention while others get overlooked?  In this episode of the DMI podcast, host Will Francis speaks with entrepreneur Ernest Cantillon about what it really takes to build brands people remember.  Ernest is co-founder of Black Emerald Irish Whiskey, COO of LYQD - a digital exchange for whiskey casks, and owns the pub Sober Lane in Cork, Ireland. Drawing on his experience across hospitality, food and drink, and e-commerce, Ernest shares the lessons he's l...

How AI is Changing Search

June 19, 2026

Search is changing faster than most marketers realize. In this episode, Will Francis speaks with Crystal Carter, Head of AI Search and SEO Communications at Wix Studio, a role focused on helping brands understand how AI-powered search is reshaping online visibility and discovery. They discuss the rise of AI search, the growing role of AI agents, and what these changes mean for brands trying to stay visible online. As AI-powered search transforms how people discover and engage with information...

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