Booking Overview
Metrics
Episodes: 123
Frequency: Weekly
Rating: 4.9/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
YouTube: 6.9k subscribers
Contact Information
Publicly listed emails
ross@siegemedia.com
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Host
Ross Hudgens - Founder of Siege Media and a content marketing and SEO practitioner focused on organic growth, search visibility, and content execution.
Booking Intelligence
Booking Requirements
Recent Guest Discussions
Marat Gaziev - The Ziff Davis Lawsuit Against Openai, Copyright And Trademark Issues, Content Licensing, Post-click Publishing Economics, Citations, And The Future Of Seo.
Jason Cohen - Affiliate Marketing, Traffic Quality, Ideal Customer Definition, A/b Testing, Exclusivity, Brand Strategy, And Growth Marketing.
Josh Blyskal - GEO Measurement, Attribution, AI Search Visibility, Citations, Referral Traffic, Content Quality, And The Relationship-driven Nature Of Geo.
JH Scherck - Ai-generated Content, Editorial Quality, SEO Content, Technical Documentation, Website Browsing Behavior, Brand History In Language Models, And Content Strategy.
Aja Frost - Hubspot’s GEO And AEO Strategy, AI Visibility, Citation Measurement, Content Strategy, Affiliate And Creator Programs, Reddit, And Marketing-team Organization.
Recent Topics
Episodes
How Ramp Accurately Tracks AI Traffic w/ Eric Wu
October 05, 2026
Ross Hudgens sits down with Eric Wu, who leads SEO, GEO, and CRO at Ramp, to unpack one of the most experiment-driven search programs in B2B.Eric walks through the test that proved a simple markdown file could change ChatGPT's answers, a $162 "AI-exclusive" demo offer that real prospects asked sales about by name, and why Ramp leaves experiments live for months to track how answer engines shift over time.Show Notes0:00 – The markdown experiment: changing ChatGPT's answer with a $162 offer3:05...
How Zapier Became the 5th Most Cited Site in AI
September 29, 2026
Siege Media CEO Ross Hudgens flies solo for a case study episode on Zapier, one of the most cited domains in LLMs and a name almost anyone in B2B or SaaS will recognize from their own citation reports.Drawing from a longer chapter in his upcoming book on GEO with Wiley, Ross breaks down why Zapier shows up in roughly 80% of the bottom-funnel prompts it cares about, and why it ranks fifth among cited domains in B2B, behind only G2, Facebook, YouTube, and Reddit.Ross walks through the pieces be...
Ziff Davis v OpenAI: Implications for the Open Web w/ Marat Gaziev
September 21, 2026
Ross Hudgens sits down with Marat Gaziev, VP of SEO & GEO at IGN, for a wide-ranging conversation about what happens to publishing when the 20-year bargain between search engines and content creators (free content in exchange for traffic) quietly falls apart. Marat breaks down Ziff Davis's lawsuit against OpenAI in plain terms: the copyright and trademark-dilution claims, how their properties ended up in the WebText training set, and why the judge dismissed the robots.txt argument wi...
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Frequently asked questions
How do I get in touch with Content and Conversation: Organic Growth Insights from Siege Media?
Content and Conversation: Organic Growth Insights from Siege Media is hosted by Ross Hudgens. Its publicly listed email is ross@siegemedia.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
What is the email for Content and Conversation: Organic Growth Insights from Siege Media?
The publicly listed email for Content and Conversation: Organic Growth Insights from Siege Media: ross@siegemedia.com.
How many listeners does Content and Conversation: Organic Growth Insights from Siege Media have?
Podseeker estimates Content and Conversation: Organic Growth Insights from Siege Media reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Who is an ideal guest for Content and Conversation: Organic Growth Insights from Siege Media?
Content and Conversation: Organic Growth Insights from Siege Media typically books industry leaders. Typical guest background: Senior SEO, GEO, content marketing, growth, or digital marketing leadership; founder experience; or specialized expertise supported by proprietary data, notable company results, practical frameworks, or published work. Common among recent guests: Leading search, content, or growth programs at recognized technology and SaaS companies; Founding or scaling successful technology companies or marketing businesses; Publishing books, original research, or practical frameworks on marketing and growth. Recent guests include Marat Gaziev, Jason Cohen, and Josh Blyskal.
How hard is it to get booked on Content and Conversation: Organic Growth Insights from Siege Media?
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
What topics does Content and Conversation: Organic Growth Insights from Siege Media cover?
Recent episodes cover Business, Content Marketing, Search Engine Optimization, Digital Public Relations, and Artificial Intelligence. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
ross@siegemedia.com
Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.
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