Podcast artwork thumbnail for The Six Sells Podcast

The Six Sells Podcast

Mike Nicholson, Fern Potter

Booking Overview

A weekly executive interview show focused on marketing, advertising, media, adtech, and business technology, with recurring conversations featuring senior leaders and established specialists. PR agencies could credibly pitch experienced executives, AI and digital-transformation experts, advertising and media innovators, and leaders with strong perspectives on industry change; booking difficulty is medium because guests generally hold senior roles and demonstrate substantial sector expertise.

Metrics

Episodes: 157

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Gender skew: Neutral

Listener location: United Kingdom

YouTube: 3.2k subscribers

Contact Information

Publicly listed emails

hello@sixsells.co.uk

mike@sixsells.co.uk

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Mike Nicholson - Podcast host who interviews senior leaders and specialists across marketing, advertising, media, adtech, and technology.

Fern Potter - Podcast host who leads conversations with senior professionals about innovation, artificial intelligence, and transformation across the marketing and advertising ecosystem.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior executives, department heads, founders, and established specialists in media, advertising, marketing, adtech, artificial intelligence, digital transformation, or related technology fields, with demonstrable industry experience and substantive perspectives on business or sector change.
Required Achievements:  
Leading enterprise-level transformation or innovation initiatives, Holding senior leadership roles at established media, advertising, marketing, or technology companies, Building or scaling new business, revenue, products, or industry initiatives, Developing recognised expertise or thought leadership in emerging industry issues

Recent Guest Discussions

Stephanie Parry - Client-agency Relationships, Trust, Organisational Change, Generative Engine Marketing, Brand Strategy, Creative Work, Media, And Consumer Attention.

Sam Eads - Mobility Media, Advertising Sales, Audience Behaviour, Commerce Media, Artificial Intelligence, Contextual Relevance, User-level Identity Tracking, And Growth Opportunities For Small Businesses.

Sarah De Martin - AI Adoption, Business Applications Of AI, AI Agents And Engines, Team Upskilling, Trust, Deepfakes, Brand Safety, And Responsible AI Practices.

James Harris - AI Adoption, Business Applications Of AI, AI Agents And Engines, Team Upskilling, Trust, Deepfakes, Brand Safety, And Responsible AI Practices.

Aurelia Noel - Scaling Innovation, Artificial Intelligence, Digital Transformation, Women In AI, Ethical AI, Misinformation, Brand Safety, Sustainability, And Workforce Readiness.

Recent Topics

Advertising, Adtech, Marketing, Artificial Intelligence

Episodes

Here's the recent few episodes on
The Six Sells Podcast
:

Agentic Advertising With Ben Williams on the Six Sells Podcast

October 02, 2026

In this episode of The Six Sells Podcast, Mike Nicholson and Fern Potter spoke to Ben Williams about ‘Agentic Advertising’.Ben is the MD and Founder of Kiln which sets out to solve mission-critical commercial, technology, and operational problems for media and advertising companies worldwide.Widely seen as the OG of agentic advertising Ben has 25+ years in commercial and product roles spanning start-ups to international enterprises. Topics discussed include:•⁠ ⁠Ben’s approach to agentic proje...

Tom Ridges on the Six Sells Podcast

September 24, 2026

In this episode of The Six Sells Podcast, Mike Nicholson spoke to Tom Ridges about ‘Herd Mentality’.Tom is the CEO and Founder of Herdify, a behavioural science and network science company helping brands and charities grow by finding where real-world influence is already happening. His work is about reframing marketing away from channels, dashboards and simple audience definitions, and back toward trust, social influence, connectedness and real human behaviour.Topics discussed include:Tom’s v...

Responsible AI With Samraj Matharu on the Six Sells Podcast

September 17, 2026

In this episode of The Six Sells Podcast, Mike Nicholson and Fern Potter spoke to Samraj Matharu about ‘Responsible AI’.Samraj is the Founder at The AI Lyceum which brings together a community of global practitioners and experts from technology, media, policy, healthcare, and academia to focus on ‘wisdom over intelligence’. Topics discussed include:•⁠ ⁠Samraj’s views on the importance on thinking ‘properly’ and ‘deeply’ with origins in ancient philosophy and its relevance to AI•⁠ ⁠The relevan...

Frequently asked questions

Here's some frequently asked questions for
The Six Sells Podcast
:

How do I get in touch with The Six Sells Podcast?

The Six Sells Podcast is hosted by Mike Nicholson and Fern Potter. Its publicly listed emails are hello@sixsells.co.uk and mike@sixsells.co.uk. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Six Sells Podcast?

The publicly listed emails for The Six Sells Podcast: hello@sixsells.co.uk and mike@sixsells.co.uk.

How many listeners does The Six Sells Podcast have?

Podseeker estimates The Six Sells Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Six Sells Podcast?

The Six Sells Podcast typically books industry leaders. Typical guest background: Senior executives, department heads, founders, and established specialists in media, advertising, marketing, adtech, artificial intelligence, digital transformation, or related technology fields, with demonstrable industry experience and substantive perspectives on business or sector change. Common among recent guests: Leading enterprise-level transformation or innovation initiatives; Holding senior leadership roles at established media, advertising, marketing, or technology companies; Building or scaling new business, revenue, products, or industry initiatives. Recent guests include Stephanie Parry, Sam Eads, and Sarah De Martin.

How hard is it to get booked on The Six Sells Podcast?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does The Six Sells Podcast cover?

Recent episodes cover Advertising, Adtech, Marketing, and Artificial Intelligence. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hello@sixsells.co.uk

mike@sixsells.co.uk

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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