Episodes: 157
Frequency: Weekly
Rating: 5.0/5.0
Estimated listeners: 100 - 1,000
Gender skew: Neutral
Listener location: United Kingdom
YouTube: 3.2k subscribers
Publicly listed emails
hello@sixsells.co.uk
mike@sixsells.co.uk
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Mike Nicholson - Podcast host who interviews senior leaders and specialists across marketing, advertising, media, adtech, and technology.
Fern Potter - Podcast host who leads conversations with senior professionals about innovation, artificial intelligence, and transformation across the marketing and advertising ecosystem.
Stephanie Parry - Client-agency Relationships, Trust, Organisational Change, Generative Engine Marketing, Brand Strategy, Creative Work, Media, And Consumer Attention.
Sam Eads - Mobility Media, Advertising Sales, Audience Behaviour, Commerce Media, Artificial Intelligence, Contextual Relevance, User-level Identity Tracking, And Growth Opportunities For Small Businesses.
Sarah De Martin - AI Adoption, Business Applications Of AI, AI Agents And Engines, Team Upskilling, Trust, Deepfakes, Brand Safety, And Responsible AI Practices.
James Harris - AI Adoption, Business Applications Of AI, AI Agents And Engines, Team Upskilling, Trust, Deepfakes, Brand Safety, And Responsible AI Practices.
Aurelia Noel - Scaling Innovation, Artificial Intelligence, Digital Transformation, Women In AI, Ethical AI, Misinformation, Brand Safety, Sustainability, And Workforce Readiness.
Agentic Advertising With Ben Williams on the Six Sells Podcast
October 02, 2026
In this episode of The Six Sells Podcast, Mike Nicholson and Fern Potter spoke to Ben Williams about ‘Agentic Advertising’.Ben is the MD and Founder of Kiln which sets out to solve mission-critical commercial, technology, and operational problems for media and advertising companies worldwide.Widely seen as the OG of agentic advertising Ben has 25+ years in commercial and product roles spanning start-ups to international enterprises. Topics discussed include:• Ben’s approach to agentic proje...
Tom Ridges on the Six Sells Podcast
September 24, 2026
In this episode of The Six Sells Podcast, Mike Nicholson spoke to Tom Ridges about ‘Herd Mentality’.Tom is the CEO and Founder of Herdify, a behavioural science and network science company helping brands and charities grow by finding where real-world influence is already happening. His work is about reframing marketing away from channels, dashboards and simple audience definitions, and back toward trust, social influence, connectedness and real human behaviour.Topics discussed include:Tom’s v...
Responsible AI With Samraj Matharu on the Six Sells Podcast
September 17, 2026
In this episode of The Six Sells Podcast, Mike Nicholson and Fern Potter spoke to Samraj Matharu about ‘Responsible AI’.Samraj is the Founder at The AI Lyceum which brings together a community of global practitioners and experts from technology, media, policy, healthcare, and academia to focus on ‘wisdom over intelligence’. Topics discussed include:• Samraj’s views on the importance on thinking ‘properly’ and ‘deeply’ with origins in ancient philosophy and its relevance to AI• The relevan...
The Six Sells Podcast is hosted by Mike Nicholson and Fern Potter. Its publicly listed emails are hello@sixsells.co.uk and mike@sixsells.co.uk. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed emails for The Six Sells Podcast: hello@sixsells.co.uk and mike@sixsells.co.uk.
Podseeker estimates The Six Sells Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
The Six Sells Podcast typically books industry leaders. Typical guest background: Senior executives, department heads, founders, and established specialists in media, advertising, marketing, adtech, artificial intelligence, digital transformation, or related technology fields, with demonstrable industry experience and substantive perspectives on business or sector change. Common among recent guests: Leading enterprise-level transformation or innovation initiatives; Holding senior leadership roles at established media, advertising, marketing, or technology companies; Building or scaling new business, revenue, products, or industry initiatives. Recent guests include Stephanie Parry, Sam Eads, and Sarah De Martin.
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
Recent episodes cover Advertising, Adtech, Marketing, and Artificial Intelligence. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
hello@sixsells.co.uk
mike@sixsells.co.uk
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