The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy

Joe Sanok

joe@practiceofthepractice.com

For verified host and producer emails, sign up to view.

Booking Overview

This is an interview-led show focused on modern psychology, mental health care, and the business of building and scaling private practices, with external guests typically including academics, psychologists, business leaders, and mental-health experts. Agencies could credibly pitch clinical specialists, psychology researchers, practice-growth advisors, and mental-health entrepreneurs with practical expertise; booking difficulty is likely medium.

Metrics

Episodes: 543

Frequency: Multiple_weekly

Rating: 4.7/5.0

Estimated listeners: 1k-10k

Gender skew: Neutral

Location: USA

YouTube: 4.9k subscribers

Instagram: 15.0k followers

Contact Information

joe@practiceofthepractice.com

For verified host and producer emails, sign up to view.

Host

Joe Sanok - Consultant and author who helps psychologists, therapists, counselors, coaches, and wellness professionals build thriving practices and expand their impact.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Psychologists, therapists, mental-health experts, psychology academics, business leaders, and practice-growth specialists with relevant clinical, research, or operational expertise.
Required Achievements:  
Clinical or academic expertise, Leadership in mental-health services or private-practice growth

Recent Guest Discussions

Thoryn Stephens - Neuroplasticity, Daily Habits, Brain Health, And Science-backed Approaches To Improving Mental And Physical Well-being

Recent Topics

Private Practice, Psychology, Mental Health, Therapy, Practice Management

Episodes

Here's the recent few episodes on
The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
:

Is DEI Dead? with Melinda Briana Epler - PoP 1399

August 04, 2026

What does it actually look like to be an inclusive leader? How can you realistically, practically, and genuinely "do the work" in a way that uplifts those around you? What is good allyship? In this episode, Joe Sanok speaks with Melinda Briana Epler about the future of diversity, equity, and inclusion and what it means to lead inclusively in private practice. Melinda explains the importance of decentering one's own experiences, recognizing personal biases, and moving beyond performative gestu...

How to Build a Boring Private Practice without Slimey Marketing with Maggie Patterson | POP 1398

July 30, 2026

Does marketing have to feel uncomfortable to be effective? What if authenticity is your greatest marketing strategy? Why could a "boring" business be your most successful one? Joe Sanok sits down with Maggie Patterson to explore how private practice owners can market their businesses without compromising their values. They discuss the pitfalls of manipulative online marketing, why authenticity builds stronger client relationships, and how therapists can communicate their expertise with confid...

Referrals: How Community Health Centers Can Grow Your Practice with Jill Steeley, MPH | POP 1397

July 28, 2026

What if your strongest referral partner is already in your community? Is your client experience transformational, or transactional? How could stronger community partnerships improve client care? In this episode, Joe Sanok is joined by healthcare executive and leadership coach Jill Steeley to explore how private practitioners can build stronger community partnerships and create a more transformational client experience. Jill explains what federally qualified health centers (FQHCs) are, how the...

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