Podcast artwork thumbnail for The Manager's Playbook

The Manager's Playbook

Mauricio Ruiz

Booking Overview

This is an interview-format music-business podcast featuring established artist managers, booking agents, producers, lawyers, and entertainment executives discussing touring, artist development, branding, and career strategy. Agencies could credibly pitch senior music-industry operators, entertainment attorneys, booking professionals, artist managers, and proven independent-artist strategists; booking difficulty is high because recent guests are prominent industry figures.

Metrics

Episodes: 386

Frequency: Several times a week

Rating: 4.9/5.0

Estimated listeners: 100 - 1,000

Listener location: USA

YouTube: 33.9k subscribers

Contact Information

Publicly listed emails

ruizsletter@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Mauricio Ruiz - Music industry executive with 15 years of experience in the business.

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
Senior music-industry professionals with substantial experience in artist management, booking, touring, production, radio, branding, or entertainment business.
Required Achievements:  
Building or managing successful music careers, Leading touring, booking, or artist-development initiatives, Producing commercially recognized music, Developing influential brands, media platforms, or industry networks

Recent Guest Discussions

Tom Windish - Booking Agents, Touring Strategy, Ticket Sales, Fan Data, Artist Development, Promoters, Festivals, And Building Sustainable Live Careers.

Tom Windish - The Role Of Booking Agents, Live Music, Touring Careers, Artist Development, Fan Connection, Festivals, Brand Deals, And Long-term Career Building.

Tom Windish - Booking Agents, Touring, Ticket Sales, Direct-to-fan Data, Artist Development, And Live-music Business Strategy.

Clinton Sparks - Music Career Longevity, Branding, Marketing, Independent Artists, Networking, Reputation, Visibility, And Monetization.

Clinton Sparks - Networking, Reputation-building, Radio, Music Production, Syndication, And Relationship Development In The Music Industry.

Recent Topics

Music Industry, Artist Management, Touring, Artist Development, Music Business

Episodes

Here's the recent few episodes on
The Manager's Playbook
:

The Manager’s Playbook: Alex Lunt - Dasha, Viral Hits, Major Label Deals, Country Music & Artist Management (EP 88)

October 18, 2026

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with Alex Lunt, founder of Type A Management, to break down what really happens after a song explodes.Alex shares the story behind managing Dasha through the breakout of “Austin,” from viral TikTok momentum and line-dance culture to major label interest, global strategy, and the pressure of turning a hit song into a sustainable career.We get into artist management, independent artist leverage, major label deals, country music’...

Inside the Playbook: JBeau Lewis on The Real Strategy Behind Booking Your First Tour

October 17, 2026

When should an artist start touring? And when is the biggest check actually the wrong move?UTA partner and music agent JBeau Lewis, who works with Bad Bunny and Karol G, joins Mauricio Ruiz on The Manager’s Playbook to break down what goes into building a successful touring career.From planning your first shows and turning listeners into paying fans to choosing the right venues, promoters, and ticket prices, JBeau shares why touring strategy needs to start earlier than most artists think.They...

Inside the Playbook: JBeau Lewis on The Strategy Behind Bad Bunny's Global Success

October 15, 2026

What makes a top agent want to bet on an artist?UTA partner and music agent JBeau Lewis breaks down what he looks for before signing an artist, how TikTok and YouTube have changed discovery, and why talent is only one part of the equation.JBeau also shares how UTA began working with Bad Bunny, why the team saw the global potential of Latin music early, and what it takes to build a full-service team around an artist at that level.From artist development and management to knowing when to say no...

Similar Podcasts

Podcast(s) similar to
The Manager's Playbook
:

Business Side of Music · Medium booking difficulty · 100 - 1,000 listeners

Frequently asked questions

Here's some frequently asked questions for
The Manager's Playbook
:

How do I get in touch with The Manager's Playbook?

The Manager's Playbook is hosted by Mauricio Ruiz. Its publicly listed email is ruizsletter@gmail.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Manager's Playbook?

The publicly listed email for The Manager's Playbook: ruizsletter@gmail.com.

How many listeners does The Manager's Playbook have?

Podseeker estimates The Manager's Playbook reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Manager's Playbook?

The Manager's Playbook typically books industry leaders. Typical guest background: Senior music-industry professionals with substantial experience in artist management, booking, touring, production, radio, branding, or entertainment business. Common among recent guests: Building or managing successful music careers; Leading touring, booking, or artist-development initiatives; Producing commercially recognized music. Recent guests include Tom Windish, Tom Windish, and Tom Windish.

How hard is it to get booked on The Manager's Playbook?

High. It mostly books established leaders in its field.

What topics does The Manager's Playbook cover?

Recent episodes cover Music Industry, Artist Management, Touring, Artist Development, and Music Business. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

ruizsletter@gmail.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Get your clients booked on top podcasts

Try us risk free with a FREE 3 days trial.

Start Your Free Trial

Join hundreds of PR teams using Podseeker to pitch and land bookings