The Brand Atelier Show

Publicly listed emails

smackey@bespokecreate.com

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Founder Led Brands: My Take

August 25, 2026

My Take: The Cost You Have to Keep PayingThis module closes with the part I don't usually say out loud. Founder-led brand isn't a framework you learn once. It's the weight, the responsibility, the stewardship and the discipline of a brand carried on one person's shoulders, the nights and the days, the decisions where you say no far more than you ever say yes, the editing and the testing and the creation and the dreaming and the hope. And the fatigue.David Chang pays in reputation. Kate Assara...

Founder Led Brand: Kate Assaraf and Dip

August 18, 2026

"Leaving Money on the Table, On Purpose": Kate Assaraf and DIPOne independent retailer, roughly four hundred square feet, somewhere in New Jersey, has sold two hundred and twelve thousand dollars of Kate Assaraf's haircare brand DIP. Kate says skipping Amazon probably costs her business ten times its current revenue. She skips it anyway, every year, on purpose.Kate built DIP, a plastic-free, salon-quality haircare company, after years inside an industry she came to distrust from the inside ou...

Founder-Led Brand: David Chang and Momofuku

August 11, 2026

"The Peach and the Price of Being Right": David Chang and MomofukuIn 2020, a small Colorado company sent Momofuku a cease and desist over the name of a chili condiment. Three years later, Momofuku owned that same trademark, and found itself sending nearly identical letters to small, independent food makers, many of them Asian American owned, using the same common industry term.This episode is a case study in what founder-led cost actually looks like when it gets uncomfortable in real time. No...

Marketing People Love · Medium booking difficulty · 100 - 1,000 listeners

Brand Master Podcast · High booking difficulty · 1,000 - 10,000 listeners

Your Truth Shared · Low booking difficulty · 100 - 1,000 listeners

Cover Brand · Medium booking difficulty · 100 - 1,000 listeners

How do I get in touch with The Brand Atelier Show?

The Brand Atelier Show is hosted by Shayne Mackey. Its publicly listed email is smackey@bespokecreate.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Brand Atelier Show?

The publicly listed email for The Brand Atelier Show: smackey@bespokecreate.com.

How many listeners does The Brand Atelier Show have?

Podseeker estimates The Brand Atelier Show reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Brand Atelier Show?

The Brand Atelier Show typically books industry leaders. Typical guest background: Senior brand strategists, agency or marketing executives, and founders with direct responsibility for building or stewarding a distinctive brand and substantial real-world experience. Common among recent guests: Led brands or marketing organizations at major companies or agencies; Built and operated a distinctive consumer or professional brand; Managed brand strategy in complex or regulated industries. Recent guests include Kate Assaraf and Richard Nordstrom.

How hard is it to get booked on The Brand Atelier Show?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does The Brand Atelier Show cover?

Recent episodes cover Brand Strategy, Brand Architecture, Positioning, Visual Identity, and Marketing. Pitch an idea tied to one of these topics and mention a recent episode.