Private View(s)

nick@aufi.com

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Booking Overview

Private View(s) is a branding/creative-agency podcast that lets PR and brand comms pros hear how top creatives think—beyond the work, into the why and how. It’s a strong booking target if you represent founders, strategists, or creative leaders who can articulate brand thinking and agency practices in a credible, opinionated way.

Metrics

Episodes: 30

Frequency: Irregular

Rating: 4.9/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: United Kingdom

Instagram: 10.0k followers

Contact Information

nick@aufi.com

For verified host and producer emails, sign up to view.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Creative agency founders, digital studio leaders, and senior brand strategists with a point of view on branding/strategy and practical agency thinking
Required Achievements:  
Founder/leader of a creative agency or studio, Significant tenure leading creative work (e.g., decades in agency leadership), Notable industry visibility or major corporate/market milestones (e.g., high-profile acquisition experience)

Recent Guest Discussions

Max Ottignon - Branding As An Emotional Thing; Optimism About What Great Branding Achieves; Emotional Connection Created By Branding

Halli Thorleifsson - Why He Tells Brands Not To Hire Him; What Companies Need From Digital Agencies; How Being At Twitter Changed His Perspective

Nikita Walia - Getting Brand Strategy Out Of The PDF And Into Real World Application

Recent Topics

Branding, Creative Agencies, Brand Strategy, Digital Marketing, Technology

Episodes

Here's the recent few episodes on
Private View(s)
:

30 – Ragged Edge: brand is an emotional thing

June 19, 2026

It’s easy to be cynical about the state of branding, but Ragged Edge founder Max Ottignon definitely isn’t. After 20 years running an agency he’s more optimistic than ever about what great branding can achieve, and the need for the kind of emotional connection it sparks.

29 – Ueno: making technology more human

April 09, 2026

After selling to Twitter in 2021, Halli Thorleifsson thought his agency days were over. But he’s back, he’s running his studio Ueno again, and he’s powered by a fresh surge of enthusiasm for the digital space. We spoke about why he tells brands not to hire him, what companies actually need from digital agencies, and how being at Twitter changed his perspective.

28 – U.N.N.A.M.E.D.: strategy is a map, not a shortcut

January 28, 2026

Branding is about feeling out the terrain, not planting a flag, according to Nikita Walia, who joins us to talk about getting brand strategy out of the PDF and into the real world.

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