Podcast artwork thumbnail for Ponderings from the Perch

Ponderings from the Perch

Priscilla McKinney

Booking Overview

An interview-led business and marketing show focused on B2B marketing, customer insights, market research, lead generation, branding, and entrepreneurship, typically featuring agency leaders, research executives, marketing strategists, and founders. PR agencies could credibly pitch senior marketing and revenue leaders, market-research and consumer-insights experts, SEO and AI-search authorities, and entrepreneurs with practical expertise; booking difficulty is medium because guests generally hold substantial leadership experience but are not necessarily celebrity-level figures.

Metrics

Episodes: 465

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 1,000 - 10,000

Gender skew: Neutral

Listener location: USA

Instagram: 1.7k followers

Page updated: Nov 4, 2026 · How we check this data

Contact Information

Publicly listed emails

podcast@littlebirdmarketing.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Priscilla McKinney - Founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding, and design. She is also a CEO and serial entrepreneur.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Senior executives, founders, agency leaders, marketing strategists, research and consumer-insights professionals, and established subject-matter experts with practical B2B marketing or entrepreneurship experience.
Required Achievements:  
Founding or leading a marketing, research, technology, or consulting organization, Holding senior marketing, consumer-insights, or shopper-strategy roles at established companies, Demonstrated expertise in market research, customer insights, digital marketing, SEO, or revenue generation

Recent Guest Discussions

Christopher Brace - Qualitative Research, Customer Insights, Emotional Drivers Of Purchasing, And Avoiding Incorrect Assumptions In Brand Strategy.

Andrew Reid - Conversational Research Panels, Mobile-first Research, Survey Experience, Research Quality, And Customer Engagement.

Andy Crestodina - SEO, Answer Engine Optimization, Generative Engine Optimization, AI Search Visibility, Buyer Questions, And Content Strategy.

Scott Sabin - Customer Insights, Behavioral Research, Shopper Behavior, And Market Segmentation.

Recent Topics

Business, Marketing, Market Research, Customer Insights, Lead Generation

Episodes

Here's the recent few episodes on
Ponderings from the Perch
:

How Customer Insights Professionals Network and Collaborate

October 23, 2026

*This episode of Ponderings from the Perch is brought to you by The Logit Group. If you've got a market research project coming up and you want expert help, get a quote today.* The competitor sitting across the room is not the biggest risk to your insights business. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney sits down with Rianne van der Loo, managing director of the Data and Insights Network, the professional association...

Can We vs. Should We: Why SOPs Are Essential for Data-Driven Marketing Decisions

October 09, 2026

*This episode of Ponderings from the Perch is brought to you by The Logit Group. If you've got a market research project coming up and you want expert help, get a quote today.* The most expensive marketing mistakes rarely look like mistakes while they are happening. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney tells the true story of a postwar British plan to plant peanuts across three million acres of East Africa. Rusted t...

Quit Basing Multi-million Dollar Campaigns on Bad Customer Insights

September 18, 2026

*This episode of Ponderings from the Perch is brought to you by curioninsights.com. When your brand needs answers and not opinions, you need the smart team at Curion.* Most B2B brand teams don't have a market research insights problem; they have a wrong-question problem. On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney sits down with Christopher Brace, founder and CEO of Story Legacy, a qualitative research partner built around...

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Frequently asked questions

Here's some frequently asked questions for
Ponderings from the Perch
:

How do I get in touch with Ponderings from the Perch?

Ponderings from the Perch is hosted by Priscilla McKinney. Its publicly listed email is podcast@littlebirdmarketing.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Ponderings from the Perch?

The publicly listed email for Ponderings from the Perch: podcast@littlebirdmarketing.com.

How many listeners does Ponderings from the Perch have?

Podseeker estimates Ponderings from the Perch reaches 1,000 to 10,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Ponderings from the Perch?

Ponderings from the Perch typically books industry leaders. Typical guest background: Senior executives, founders, agency leaders, marketing strategists, research and consumer-insights professionals, and established subject-matter experts with practical B2B marketing or entrepreneurship experience. Common among recent guests: Founding or leading a marketing, research, technology, or consulting organization; Holding senior marketing, consumer-insights, or shopper-strategy roles at established companies; Demonstrated expertise in market research, customer insights, digital marketing, SEO, or revenue generation. Recent guests include Christopher Brace, Andrew Reid, and Andy Crestodina.

How hard is it to get booked on Ponderings from the Perch?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does Ponderings from the Perch cover?

Recent episodes cover Business, Marketing, Market Research, Customer Insights, and Lead Generation. Pitch an idea tied to one of these topics and mention a recent episode.

How does Podseeker get this information?

From public sources and our own research: podcast websites, social profiles, podcast feeds, and our data team. Podcast feeds and episodes are checked daily, and details like contacts, recent guests, and booking difficulty are refreshed regularly.

I host Ponderings from the Perch. How do I correct this page?

If something here is out of date, ask us to correct it through Podseeker's contact form at podseeker.co/contact. Our research team reviews every request and updates the listing.

Publicly listed emails

podcast@littlebirdmarketing.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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