Performance Delivered
Booking Overview
Metrics
Episodes: 236
Frequency: Weekly
Rating: 5.0/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
Page updated: Nov 4, 2026 · How we check this data
Contact Information
Publicly listed emails
ximena.cordon@symphonicdigital.com
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Host
Steffen Horst - Steffen Horst is the host of Performance Delivered, a podcast focused on digital marketing success, B2B marketing strategy, and go-to-market execution.
Booking Intelligence
Booking Requirements
Recent Guest Discussions
Caroline Ang Wright - Building Marketing Engines For Long Government And Nonprofit Sales Cycles, High-touch Demand Generation, Event Marketing, Webinar Performance, ROI Measurement, And Practical AI Use.
Nicole Gates - Using Webinars As A Scalable Pipeline Engine, Funnel-stage Measurement, Global Program Expansion, Thought Leadership, Audience Analysis, And Ai-enabled Marketing.
Gerardo A. Dada - Marketing And Sales Alignment, Revenue-based Measurement, ICP And Buying-stage Gates, Shared Metrics, Reverse Forensics, And Consistent Messaging.
Ashley Bowlin - Using AI For Strategic Marketing Decisions, Positioning, Buyer Behavior, Cross-functional Alignment, Executive Judgment, And Maintaining The Human Element In Marketing.
Rob Karel - Go-to-market Focus, Identifying A Company’s Right-to-win Use Cases, Prioritizing Sales Plays, Inbound And Outbound Strategy, AI, And Executive Alignment.
Recent Topics
Episodes
The B2B Marketing Framework That Replaces the Four Ps
October 29, 2026
Most B2B teams still plan around the four Ps, but that B2B marketing framework explains what marketing does, not why a buyer picks one vendor over five others that sound the same. When buying committees grow and sales cycles stretch, more campaigns and more activity rarely close the gap.In this episode of Performance Delivered, host Steffen Horst is joined by Evan Goldberg, founder of Cyber CMO, a fractional marketing consultancy that helps cybersecurity and SaaS companies figure out what hap...
Why Most Experimentation Programs Don't Drive Growth, with Shamir Duverseau
August 06, 2026
Most marketing teams are testing. Headlines, creative, landing pages, CTAs the activity is there. So why do so few experimentation programs produce sustained, meaningful growth?According to Shamir Duverseau, Co-Founder and Managing Director at Smart Panda Labs, the problem usually isn't the volume of tests. It's the expectation behind them. Teams go into experimentation hoping to watch a conversion-rate line climb steadily up and to the right — and that graph is never coming. Experimentation ...
Building a Marketing Engine for Long Sales Cycles — with Caroline Ang Wright (AidKit)
July 30, 2026
When your customers are governments, nonprofits, and humanitarian organizations, the traditional B2B playbook falls apart. Sales cycles stretch from six months to two years, buyers are complex, and trust is everything.In this episode, host Steffen Horst talks with Caroline Ang Wright, Vice President of Marketing at AidKit — a venture-backed public benefit corporation and certified B Corp that builds aid and benefits delivery infrastructure for governments and nonprofits at scale.Caroline has ...
Similar Podcasts
Full-Funnel B2B Marketing Show · High booking difficulty · 100 - 1,000 listeners
Frequently asked questions
How do I get in touch with Performance Delivered?
Performance Delivered is hosted by Steffen Horst. Its publicly listed email is ximena.cordon@symphonicdigital.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
What is the email for Performance Delivered?
The publicly listed email for Performance Delivered: ximena.cordon@symphonicdigital.com.
How many listeners does Performance Delivered have?
Podseeker estimates Performance Delivered reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Who is an ideal guest for Performance Delivered?
Performance Delivered typically books industry leaders. Typical guest background: Senior marketing, growth, demand generation, or go-to-market executives; CMOs, VPs, and experienced principals or consultants with hands-on B2B, SaaS, enterprise technology, or professional services experience. Common among recent guests: Leadership roles at established SaaS, enterprise technology, or professional services companies; Built or scaled marketing, growth, webinar, or go-to-market functions; Experience creating measurable pipeline and revenue impact. Recent guests include Caroline Ang Wright, Nicole Gates, and Gerardo A. Dada.
How hard is it to get booked on Performance Delivered?
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
What topics does Performance Delivered cover?
Recent episodes cover B2b Marketing, Go To Market, Demand Generation, Marketing Strategy, and Sales Alignment. Pitch an idea tied to one of these topics and mention a recent episode.
How does Podseeker get this information?
From public sources and our own research: podcast websites, social profiles, podcast feeds, and our data team. Podcast feeds and episodes are checked daily, and details like contacts, recent guests, and booking difficulty are refreshed regularly.
I host Performance Delivered. How do I correct this page?
If something here is out of date, ask us to correct it through Podseeker's contact form at podseeker.co/contact. Our research team reviews every request and updates the listing.
Publicly listed emails
ximena.cordon@symphonicdigital.com
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