Episodes: 190
Frequency: Weekly
Rating: 4.9/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
Publicly listed emails
hello@fullfunnel.io
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Andrei Zinkevich - Co-founder of FullFunnel.io focused on B2B marketing strategy, full-funnel marketing, and demand generation.
Vladimir Blagojevic - Co-founder of FullFunnel.io focused on B2B marketing strategy, full-funnel marketing, and demand generation.
Dmitri Lisitski - Challenger-brand Growth, ABM Positioning, Go-to-market Strategy, Lean ABM Teams, Marketing And Sales Alignment, And Proving ABM Pipeline Contribution.
Koen Stam - Go-to-market Strategy For Growth Markets, Inbound And Outbound Systems, Partner Strategies, Commercial Team Structure, Coaching, And Repeatable Revenue Execution.
Lisa Schberl - Building Global Field Marketing Systems, Coordinating Global And Regional Execution, Sales Alignment, Pipeline Measurement, And Post-event Marketing.
Matt Heinz - Brand Awareness Among Strategic Accounts, Buyer Experiences With Sales Representatives, And Measuring Awareness In B2b Markets.
Kerry Cunningham - Brand Awareness Among Strategic Accounts, Buyer Experiences With Sales Representatives, And Measuring Awareness In B2b Markets.
Episode 190: A Modern ABM Advertising Playbook: Live Program Breakdown with Keith Putnam-Delaney
October 09, 2026
In this episode of Full-Funnel Live, we invited Keith Putnam-Delaney, Co-Founder & CEO of Primer and Chris Ingrao, Growth Marketing Director at Tabs, to chat on ABM ads strategy.Tune in to learn:- How to define and score their highest-potential accounts- How to use Meta, YouTube, TikTok, Reddit, and LinkedIn in one ABM program: what creatives work today - Live case study: How Tabs run ABM ads strategy across different tiers of their strategic accounts - How to measure ABM ads strategy whe...
Episode 189: The B2B marketing formula: how to grow globally (you scale on principles, not rules) with Louis Debatte-Monroy
October 02, 2026
In the new episode of Fullfunnel Live, we interview Louis Debatte-Monroy, Global Head of Marketing at Adyen.Tune in to learn:- How to build principles, not rules, to enable growth-The 4S Formula: how to stop complexity from killing growth- How to “sell” principles and a new operational system internally and handle the resistance- The corporate content strategy in AI era: how to stay relevant and engage target buyersRESOURCESOn-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-...
Episode 188: The growth strategy for a challenger brand: how to compete with ABM giants 6sense and Demandbase with Dmitri Lisitski
September 28, 2026
In this episode of Full-Funnel Live, we invited Dmitri Lisitski, CEO & Co-founder of Influ2.Tune in for a conversation with the founder behind Influ2 on growing a challenger ABM brand in a market dominated by 6sense and Demandbase. We will revisit the gap spotted at a 2015 Demandbase conference, the positioning and differentiation that launched Influ2, and what he deliberately refuses to compete on.We discussed the GTM strategy past and present, where to spend without big budgets, scaling...
Future of Marketing · High booking difficulty · 100 - 1,000 listeners
Stacking Growth | The B2B Marketing Podcast · Medium booking difficulty · 100 - 1,000 listeners
Full-Funnel B2B Marketing Show is hosted by Andrei Zinkevich and Vladimir Blagojevic. Its publicly listed email is hello@fullfunnel.io. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed email for Full-Funnel B2B Marketing Show: hello@fullfunnel.io.
Podseeker estimates Full-Funnel B2B Marketing Show reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Full-Funnel B2B Marketing Show typically books industry leaders. Typical guest background: Senior B2B marketing, revenue, sales, or go-to-market leadership experience, especially within SaaS or technology companies; guests should bring practical frameworks, measurable results, and firsthand experience scaling teams or pipeline. Common among recent guests: Executive leadership of B2B marketing, revenue, or go-to-market functions; Demonstrated experience scaling companies, teams, or revenue systems; Recognized expertise in account-based marketing, demand generation, field marketing, or sales-marketing alignment. Recent guests include Dmitri Lisitski, Koen Stam, and Lisa Schberl.
High. It mostly books established leaders in its field.
Recent episodes cover Business, B2b Marketing, Demand Generation, Account Based Marketing, and Sales Alignment. Pitch an idea tied to one of these topics and mention a recent episode.
Publicly listed emails
hello@fullfunnel.io
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