Marketing Against The Grain

Kipp Bodnar, Kieran Flanagan

Booking Overview

A marketing strategy interview show focused on emerging growth tactics, artificial intelligence, advertising, search, and marketing leadership, with recurring external guests who are founders, CEOs, and recognized marketing specialists. Strong pitch candidates include senior marketing executives, growth leaders, agency or martech innovators, and authors with original frameworks or demonstrable company results; booking difficulty is medium because the show features credible industry leaders but also books subject-matter experts beyond celebrity-level guests.

Metrics

Episodes: 466

Frequency: Several times a week

Rating: 4.8/5.0

Estimated listeners: 1,000 - 10,000

Listener location: USA

Contact Information

Publicly listed emails

podcasts@hubspot.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Kipp Bodnar - Chief Marketing Officer at HubSpot and co-host of Marketing Against the Grain.

Kieran Flanagan - Senior Vice President of Marketing at HubSpot and co-host of Marketing Against the Grain.

Booking Intelligence

Booking Requirements

medium

Typical Credentials:

Founders, CEOs, senior marketing executives, and recognized specialists with direct experience in growth strategy, advertising, search, artificial intelligence, or marketing leadership.

Required Achievements:

Built or scaled a notable company or brand, Developed an original marketing framework or point of view, Demonstrated significant customer acquisition or revenue growth, Authored or co-authored a relevant book

Recent Guest Discussions

Amanda Natividad - Zero-click Marketing, Changing Search Behavior, Evolving Beyond Google, Diversified Search, And Building Audience Value Beyond Traffic.

Dharmesh Shah - One-person Businesses, Artificial Intelligence For Solopreneurs, Agentic AI, Second-brain Systems, And CRM Tools For Solo Operators.

Danny Yeung - Scaling A Company Through Meta Advertising, Creative-first Customer Acquisition, Marketing Team Development, And Offline Brand-building Strategies.

Recent Topics

Business, Marketing, Artificial Intelligence, Digital Advertising, Search Engine Optimization

Episodes

Here's the recent few episodes on

Marketing Against The Grain

How to Turn Instagram Into a Sales Machine With Muse AI

October 08, 2026

Free guide to automate your Instagram marketing with Muse AI: https://clickhubspot.com/dlvm Ep. 460 “You don’t have a reach problem, you have a repeatability problem.” Kipp dives into why Meta’s new Muse assistant is the game-changing marketing tool you’re not using to grow your audience and drive revenue from Instagram. Learn more on unlocking deep audience intelligence, turning post engagement into sales opportunities, and building a magical marketing workflow that connects your content ...

We Tested What AI Personal Assistants Can Actually Do

October 06, 2026

Free guide: how to get AI to recommend your business https://clickhubspot.com/pwcl Ep 459 Is your next website visitor an AI agent with a credit card? Kipp and Kieran dive into the explosive rise of personal AI agents and how they're making traditional marketing strategies obsolete. Learn more on how AI agents like Muse, Instinct, and Grokbot are changing the buying process, why marketers must adapt for a world where agents—not humans—are the main customers, and what new marketing st...

HubSpot Execs: What Marketing Teams Look Like in 2027

October 01, 2026

Get our free playbook to redesign your marketing team in 2027: https://clickhubspot.com/svoh Ep. 458 Did you know that despite all the noise about shrinking marketing teams, data shows the proportion of marketing roles hasn’t really changed? Kipp and Kieran dive into the future of marketing teams, why the shape—not the size—of your team is what really matters, and how you can thrive in the new landscape. Learn more on why marketing roles aren’t disappearing, how AI is reshaping teams (not ...

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Publicly listed emails

podcasts@hubspot.com

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