Podcast artwork thumbnail for House of Lou

House of Lou

Veronica Theodoro

Booking Overview

A local design interview show focused on interior design, architecture, gardens, fashion, and creative living, typically featuring St. Louis-area designers, horticulture professionals, photographers, and other subject-matter experts. PR agencies could credibly pitch local or regionally relevant interior designers, architects, landscape and gardening experts, design-focused authors, and creative professionals with a strong portfolio or timely project; booking difficulty is medium because subject expertise and local relevance matter more than national celebrity.

Metrics

Episodes: 44

Frequency: Monthly

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Gender skew: Female

Listener location: USA

YouTube: 1.2k subscribers

Instagram: 83.0k followers

Contact Information

Publicly listed emails

podcasts@stlmag.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Veronica Theodoro - Veronica Theodoro is St. Louis Magazine’s design editor-in-chief and a host covering the city’s design and creative community.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
St. Louis-area or regionally relevant professionals in interior design, architecture, gardening, horticulture, fashion, photography, or related creative fields, supported by an established practice, notable project, award, book, or specialized expertise.
Required Achievements:  
Industry awards, Published books, Notable design projects, Ownership or leadership of a relevant business, Specialized professional expertise

Recent Guest Discussions

Heidi Drexler Stehr - The Making Of Coastal Granddaughter, Cape Cod, Family Memories, And Photography.

Nicole Walter - Selecting And Styling Houseplants, Planters, And Greenery As Elements Of Home Decor.

Laura Dooley - Decorating With Houseplants, Including Plant Styling, Containers, Texture, Color, Shape, And Scale.

Meagan Cooperman - Her Interior Design Career, Award-winning Work, And Plans To Grow Her Design Firm.

Recent Topics

Interior Design, Architecture, Gardens, Fashion, Photography

Episodes

Here's the recent few episodes on
House of Lou
:

The Stories Behind St. Louis Homes With @housesinstl

September 09, 2026

In this latest episode of House of Lou, host Veronica Theodoro interviews content creator Jay David and real estate agent Dawn Griffin, the husband-and-wife team behind Instagram’s popular @housesinstl account. Part visual record, part history lesson, @housesinstl digs into St. Louis house, neighborhood, and city history, unearthing sometimes unknown yet always fascinating stories about our community. Griffin and David discuss the early months working on the account, ...

Antique Hunting in St. Louis With the Pros

August 12, 2026

What’s it like to run a booth at a local antique mall? In this episode of House of Lou, Veronica goes straight to the pros to find out. She’s joined by Jen Farley of Persnickety by Jen Farley and Sarah Staley of Velvet Peach Vintage—both vendors at The Hill Antique Market, but with distinctly different styles: Jen’s eclectic mix of antique and contemporary, and Sarah’s focus on mid-century modern and Y2K finds. Together, they talk sourcing, styling, and staying connec...

St. Louis Photographer Heidi Drexler Stehr's New Book

July 08, 2026

In 1980, 8-year-old Heidi Drexler Stehr began spending her summer vacations on Cape Cod—igniting a love for the New England coast that has followed her ever since. A traditional Cape Cod shingled home, built by her maternal grandparents, is the nucleus of her memories. And that house, as well as the life Heidi and her family experienced there, is the beating heart of a newly published, nearly 300-page coffee table book photographed by Heidi over the course of a year. Coastal Gr...

Similar Podcasts

Here's 5 similar podcasts to
House of Lou
:

HAMILTON HOUSE with Suzanna Hamilton · Medium booking difficulty · 100 - 1,000 listeners

The Grand Tourist with Dan Rubinstein · High booking difficulty · 1,000 - 10,000 listeners

Frequently asked questions

Here's some frequently asked questions for
House of Lou
:

How do I get in touch with House of Lou?

House of Lou is hosted by Veronica Theodoro. Its publicly listed email is podcasts@stlmag.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for House of Lou?

The publicly listed email for House of Lou: podcasts@stlmag.com.

How many listeners does House of Lou have?

Podseeker estimates House of Lou reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for House of Lou?

House of Lou typically books working professionals with real expertise. Typical guest background: St. Louis-area or regionally relevant professionals in interior design, architecture, gardening, horticulture, fashion, photography, or related creative fields, supported by an established practice, notable project, award, book, or specialized expertise. Common among recent guests: Industry awards; Published books; Notable design projects. Recent guests include Heidi Drexler Stehr, Nicole Walter, and Laura Dooley.

How hard is it to get booked on House of Lou?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does House of Lou cover?

Recent episodes cover Interior Design, Architecture, Gardens, Fashion, and Photography. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

podcasts@stlmag.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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