Podcast artwork thumbnail for Behind The Design

Behind The Design

Camilla Ingall

Booking Overview

An interview podcast focused on interior design, architecture, construction, styling, and the business realities behind residential design projects, typically featuring founders and working professionals from the Australian design and building industries. PR agencies could credibly pitch interior designers, architects, builders, product and materials specialists, property-styling experts, and creative-business founders with practical expertise or a compelling behind-the-scenes project story; booking difficulty is low.

Metrics

Episodes: 51

Frequency: Every two weeks

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Listener location: Australia

Instagram: 6.6k followers

Contact Information

Publicly listed emails

hello@unfolded.com.au

andrew@thinkloudagency.au

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Camilla Ingall - Interior designer and founder of Unfolded, a design business focused on thoughtful residential interiors.

Booking Intelligence

Booking Requirements

low
Typical Credentials:  
Working interior designers, architects, builders, stylists, suppliers, makers, and creative-business founders with direct project experience, an established business, or specialized expertise relevant to residential design and construction.
Required Achievements:  
Founded or led a design, construction, styling, materials, or creative-services business, Delivered notable residential projects or developed specialized industry expertise, Built a product, supplier, or service business serving design professionals, Demonstrated practical lessons from business growth, collaboration, or project delivery

Recent Guest Discussions

Lina Strati - Building Businesses As A Couple, Recovering From A Construction Scam, Insurance Work, Luxury Development, Grief, And Redefining Business Success.

Phil Strati - Building Businesses As A Couple, Recovering From A Construction Scam, Insurance Work, Luxury Development, Resilience, And Redefining Business Success.

James Watkin - Luxury Home Building, Performance-focused Design, Wellness Spaces, Builder-designer Collaboration, Business Growth, Delegation, Communication, And Burnout.

Jay Jermyn - Lighting Design, Materials And Finishes, The Technical Role Of Electricians And Trades, Creative Partnerships, And Building A Product-based Design Business.

Amy Smith - Furniture Hire, Property Styling, Supporting Independent Creatives, Design Trends, Technology, Client Relationships, And Building A Creative Business.

Recent Topics

Design, Interior Design, Architecture, Construction, Property Styling

Episodes

Here's the recent few episodes on
Behind The Design
:

51. From Small Styling Business to Large-Scale Operation | Bowerbird Interiors

October 07, 2026

Bowerbird Interior’s success isn’t just a story about beautiful design. It’s a story about what happens when the business behind the design keeps getting bigger. Lauren Lewis, co-founder of Bowerbird Interior, joins Camilla to explore the side of the design industry we rarely see: the people, systems, logistics and commercial decisions behind the finished spaces.What started as a property styling business has grown into a much bigger operation spanning residential homes, commercial spaces, bu...

50. Interior Designers Reveal What Really Goes On Behind The Design

September 30, 2026

What do two successful designers admit when there is no guest to interview and the questions are coming straight back at them? Sarah Reid is the host of Her Design Her Story, and in this special episode of Behind the Design, Camilla Ingall and Sarah Reid turn the questions on each other, reflecting on the careers, shows, businesses and lessons that have shaped where they are today.As the conversation unfolds, they revisit the moments that challenged their confidence, changed their direction a...

49. From Granny Flat Scam to Luxury Property Development

September 16, 2026

What happens when the business you're building almost ends before it really begins?Phil and Lina Strati, the husband-and-wife team behind L.P StratiCo Builders and Aesthetic Developments, share the real story behind their journey from secure corporate and construction careers to building businesses of their own.It wasn't a straight line. After quitting their jobs in the most unexpected way, they spent their early years taking on whatever work they could find, only to become caught in ...

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Behind The Design
:

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Frequently asked questions

Here's some frequently asked questions for
Behind The Design
:

How do I get in touch with Behind The Design?

Behind The Design is hosted by Camilla Ingall. Its publicly listed emails are hello@unfolded.com.au and andrew@thinkloudagency.au. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Behind The Design?

The publicly listed emails for Behind The Design: hello@unfolded.com.au and andrew@thinkloudagency.au.

How many listeners does Behind The Design have?

Podseeker estimates Behind The Design reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Behind The Design?

Behind The Design typically books working professionals with real expertise. Typical guest background: Working interior designers, architects, builders, stylists, suppliers, makers, and creative-business founders with direct project experience, an established business, or specialized expertise relevant to residential design and construction. Common among recent guests: Founded or led a design, construction, styling, materials, or creative-services business; Delivered notable residential projects or developed specialized industry expertise; Built a product, supplier, or service business serving design professionals. Recent guests include Lina Strati, Phil Strati, and James Watkin.

How hard is it to get booked on Behind The Design?

Low. A guest with relevant expertise and a clear angle for its audience has a realistic chance.

What topics does Behind The Design cover?

Recent episodes cover Design, Interior Design, Architecture, Construction, and Property Styling. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hello@unfolded.com.au

andrew@thinkloudagency.au

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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