Episodes: 457
Frequency: Weekly
Rating: 4.8/5.0
Estimated listeners: 1,000 - 10,000
Gender skew: Neutral
Listener location: USA
Instagram: 462 followers
Publicly listed emails
podcasts@thebrandrevolt.com
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Adam Stoker - Adam Stoker is a destination marketing professional and podcast host focused on practical strategies for tourism organizations and destination management organizations.
Michelle Guevara - Destination Experience, Hospitality Workforce Development, Tourism Career Pathways, Conference Center Planning, And Certified Tourism Ambassador Programs
Shannon Carter - Destination Marketing Funding, DMO Value Measurement, Agritourism Marketing, Website Development, And Tourism Bureau Sustainability
Cristal Rodriguez - Destination Rebranding, Stakeholder Listening, Tourism Funding, Destination Marketing Agencies, And Workforce Recruitment
Travis Scott - Rural Destination Management, Stakeholder Relationships, Visitor Distribution, Destination Branding, Crisis Planning, And Wildfire Response
Jason Gamel - Timeshare Partnerships, Destination Marketing Collaborations, Shoulder-season Tourism, Lodging Economics, And Association Leadership
456: From Bedroom to Boardroom with Shauna Stewart
October 06, 2026
Shauna Stewart, CEO of Experience Olympia & Beyond, the Olympia-Lacey-Tumwater Visitor & Convention Bureau in Washington, joins Adam Stoker for a leadership conversation unlike any on the show yet. Shauna led the bureau from 2015 to 2020, stepped away after a nine-month illness, built a career as an intimacy coach, and returned as interim CEO in December 2025. She explains why she traded work-life balance for coherence. She also talks about how the consent skills she teaches, like forming cle...
CMO Jam 2026, Part 1 – How 6 DMO Marketing Leaders Use AI
September 29, 2026
Recorded live in July, CMO Jam 2026 put six destination marketing leaders at one virtual table with Adam Stoker: Joshua Albrecht of Visit Milwaukee, Allison Brown of Discover Long Island, Karina Anthony of Visit Atlantic City, Megan Buchbinder of Wilmington and Beaches, Christian Mengel of the St. Joseph CVB, and Kelli Steele of Putnam County Tourism. Part 1 of 4 is about AI inside the DMO. Josh explains how one intern and ChatGPT rewrote 1,000-plus partner listings, Megan's team built its ow...
455: Marketing Can't Fix a Product Problem with Michelle Guevara
September 22, 2026
Adam Stoker opens with the conveyor belt of audience and visitation: the generation that grew up loving your destination is aging off it, and their kids are bored. Adam Stoker opens with the conveyor belt of audience and visitation: the generation that grew up loving your destination is aging off the end, and marketing can't refill the front. Then Michelle Guevara, Director of Destination Experience at Visit Greenville, South Carolina, shows what fixing the product actually takes. Her in-hou...
Publicly listed emails
podcasts@thebrandrevolt.com
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