Count Me In®

Adam Larson

podcast@imanet.org

For verified host and producer emails, sign up to view.

Booking Overview

Count Me In is a finance and accounting thought-leadership show where IMA spotlights expertise from practitioners and industry leaders shaping how finance work evolves. It’s a strong platform for guests who can translate accounting/FP&A trends into practical guidance for professionals and members worldwide.

Metrics

Episodes: 403

Frequency: Weekly

Rating: 4.7/5.0

Estimated listeners: <1k

Gender skew: Neutral

Location: USA

YouTube: 26.4k subscribers

Instagram: 23.0k followers

Contact Information

podcast@imanet.org

For verified host and producer emails, sign up to view.

Host

Adam Larson - The episodes describe Adam Larson as the host who sits down with experts and thought leaders for IMA’s Count Me In. In the most recent episode, he interviews IMA’s new Board Chair and discusses a v...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Accounting/finance professionals and executives (e.g., CFO/FP&A leaders), educators/researchers, and thought leaders who advise or develop training for finance functions; experience tied to IMA or the broader accounting/finance profession.
Required Achievements:  
leadership roles in finance organizations (e.g., board chair, CFO), founder/operator experience in finance consulting or training, academic or teaching credentials in relevant fields, published frameworks/models or widely adopted training approaches

Recent Guest Discussions

Brigitte de Graaff - IMA Community Vision; Bridging Academics And Practitioners; Connecting Experienced Leaders With The Next Generation

Soufyan Hamid - Human Storytelling In Finance; Finance Communication And Financial Storytelling Maturity Model; Roadmap For Influencing Business Decisions

Marina Ter Sargsyan - Data Readiness For Small Business AI Success; Differences Between AI And Automation; Practical Approach To Adopting New Tech

Recent Topics

Accounting, Finance, Cfo, Fp&a, Education

Episodes

Here's the recent few episodes on
Count Me In®
:

Ep. 361: Connecting Members Around the World: A Conversation with IMA’s New Board Chair Brigitte de Graaff

July 06, 2026

In this special edition of Count Me In, Adam Larson sits down with Dr. Brigitte de Graaff, IMA's new Board Chair and Assistant Professor at Vrije University in the Netherlands. Brigitte shares how a student job with IMA's CMA program launched a career that never followed a straight line, and why she believes that is a strength, not a detour. She talks about her vision for a more connected IMA community, one that bridges the gap between academics and practitioners, connects experienced leaders...

Ep. 360: Soufyan Hamid - After the AI Wave: Why Human Storytelling Is the New Finance Superpower

June 29, 2026

Soufyan Hamid, founder of The Finance Circle, returns to Count Me In to share fresh insights on the evolving role of finance teams. His company specializes in training FP&A leaders and finance professionals to master financial storytelling, deliver impactful presentations, and build strong business partner relationships. Since Soufyan's last appeared in 2024, AI has swept through the finance world, initially shifting focus away from storytelling. Now, many teams are realizing that clear c...

Ep. 359: Marina Ter Sargsyan - Unlocking Data Readiness for Small Business AI Success

June 25, 2026

Join us for a lively conversation with Marina Ter Sargsyan, Founder and CFO of Crystal Books Consulting, whose 25-year journey spans Armenia to the U.S., banking to nonprofits, and tech transformations to teaching. Marina shares how her love for numbers and problem-solving fueled her passion for helping small businesses and nonprofits tackle complex challenges. You'll hear honest insights on the realities of adopting AI and automation (and how they're not the same thing!), the importance of d...

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