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Bright Minds of eCommerce Podcast

Dahna Borg

Booking Overview

This is an interview-led eCommerce business show that combines practical solo advice with conversations featuring eCommerce founders, operators, and marketing specialists. Agencies could credibly pitch experienced online retail entrepreneurs, eCommerce advertising and conversion experts, and advisers with practical finance or growth expertise; booking difficulty is low because guests are generally accessible professionals rather than highly prominent public figures.

Metrics

Episodes: 86

Frequency: Every two weeks

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Listener location: Australia

Instagram: 2.1k followers

Contact Information

Publicly listed emails

dahna@brightredmarketing.com.au

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Dahna Borg - Founder of Bright Red Marketing, an eCommerce advertising specialist.

Booking Intelligence

Booking Requirements

low
Typical Credentials:  
eCommerce founders, operators, and subject-matter experts with direct experience in online retail, digital advertising, marketing, business operations, or financial management.
Required Achievements:  
Founded or operated an eCommerce business, Built practical expertise in eCommerce marketing or advertising, Demonstrated real-world business growth, operational, or financial experience

Recent Guest Discussions

Jodie Minto - Ecommerce Marketing Mistakes, Product-page Conversion, Paid Advertising, Inventory, Black Friday Planning, And Campaign Experimentation.

Lauren McBean - Buying And Building A Business, Inventory Management, Burnout, Delegation, Online Visibility, And Entrepreneurial Decision-making.

Recent Topics

Ecommerce, Digital Marketing, Advertising, Entrepreneurship, Retail

Episodes

Here's the recent few episodes on
Bright Minds of eCommerce Podcast
:

Why the calmest brands will have the best Black Friday this year

October 08, 2026

Black Friday is coming in hot and in this episode I'm walking you through everything I want you to sort out now, so you're not scrambling in November. We start with whether you should go on sale at all, then get into margins, timing, budgets, the Meta ads creative that cuts through a feed full of black tiles, and the email mistake that left me a little bit jaded last year. I'm also sharing the four questions to keep on a Post-it note and why you need a plan for the very quiet week that follows.

Perfectionism was quietly killing her brand until she let herself be more human with Mary Grace

September 24, 2026

I sit down with Mary from Mary Grace this week, and we get into how she turned her own skin sensitivities into a full beauty and home fragrance brand, why she ditched the picture perfect approach to branding, and how that decision ended up building her the most loyal customer community. We also talk about the chaos of accidentally going viral, what she's learned from having actors and authors comment on her posts, and her simple but brilliant advice for anyone too scared to put themselves out...

Having a personality is the competitive advantage nobody talks about in eCommerce

September 10, 2026

Why has marketing gotten so boring lately? In this episode I'm unpacking why so many eCommerce brands feel the same, and why having a personality, yours or a deliberately built one, might be the biggest competitive advantage you're not using. I look at brands like Duolingo, Frank Body and Who Gives a Crap who've nailed this, share why trying to get everyone to love you is a losing game, and give you some practical ways to find your own point of difference and start standing out in a crowded f...

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Frequently asked questions

Here's some frequently asked questions for
Bright Minds of eCommerce Podcast
:

How do I get in touch with Bright Minds of eCommerce Podcast?

Bright Minds of eCommerce Podcast is hosted by Dahna Borg. Its publicly listed email is dahna@brightredmarketing.com.au. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Bright Minds of eCommerce Podcast?

The publicly listed email for Bright Minds of eCommerce Podcast: dahna@brightredmarketing.com.au.

How many listeners does Bright Minds of eCommerce Podcast have?

Podseeker estimates Bright Minds of eCommerce Podcast reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Bright Minds of eCommerce Podcast?

Bright Minds of eCommerce Podcast typically books working professionals with real expertise. Typical guest background: eCommerce founders, operators, and subject-matter experts with direct experience in online retail, digital advertising, marketing, business operations, or financial management. Common among recent guests: Founded or operated an eCommerce business; Built practical expertise in eCommerce marketing or advertising; Demonstrated real-world business growth, operational, or financial experience. Recent guests include Jodie Minto and Lauren McBean.

How hard is it to get booked on Bright Minds of eCommerce Podcast?

Low. A guest with relevant expertise and a clear angle for its audience has a realistic chance.

What topics does Bright Minds of eCommerce Podcast cover?

Recent episodes cover Ecommerce, Digital Marketing, Advertising, Entrepreneurship, and Retail. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

dahna@brightredmarketing.com.au

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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