Podcast artwork thumbnail for Attributed - A podcast by Dreamdata

Attributed - A podcast by Dreamdata

Laura Erdem, Steffen Hedebrandt

Booking Overview

A weekly B2B marketing interview show focused on go-to-market strategy, demand generation, positioning, and revenue optimization, typically featuring recognized practitioners, executives, authors, and specialist consultants. Strong pitch candidates include B2B marketing leaders, revenue and GTM executives, positioning experts, and authors with practical frameworks or demonstrated results; booking difficulty is high because recent guests include prominent industry authorities.

Metrics

Episodes: 225

Frequency: Weekly

Rating: 4.5/5.0

Estimated listeners: < 100

Listener location: USA

YouTube: 898 subscribers

Contact Information

Publicly listed emails

friends@dreamdata.io

patrycja@dreamdata.io

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Host

Laura Erdem - B2B marketing professional and podcast host associated with Dreamdata.

Steffen Hedebrandt - Co-founder and chief marketing officer of Dreamdata, focused on B2B marketing and revenue attribution.

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
B2B marketing executives, go-to-market and revenue leaders, recognized consultants, authors, and subject-matter experts with practical frameworks or demonstrated results.
Required Achievements:  
Published books or established intellectual property, Recognized expertise in B2B marketing or go-to-market strategy, Executive leadership in B2B companies, Demonstrated results in positioning, demand generation, branding, or revenue growth

Recent Guest Discussions

Brianna Doe - Building B2b Influencer Programs, Creator Selection, Authentic Partnerships, And Measuring Pipeline And Revenue Impact

Nick Turner - Executive Leadership, Resilience, Scaling B2b Go-to-market Teams, Artificial Intelligence, Data Quality, And Hiring

Goldie Chan - Personal Branding For Introverted B2b Experts, Linkedin Content, Reputation, And Expert-led Marketing

Mark Ritson - B2b Marketing Strategy, Brand Building, Measurement, Prioritization, And Long-term Effectiveness

April Dunford - B2b Positioning, Differentiated Value, Execution, And Positioning For Multi-product Companies

Recent Topics

B2b Marketing, Go To Market, Revenue Attribution, Positioning, Demand Generation

Episodes

Here's the recent few episodes on
Attributed - A podcast by Dreamdata
:

How B2B Brands Get Chosen: Louis Grenier’s 4-Step Framework

October 06, 2026

Most B2B companies are trying to stand out. Yet buyers are surrounded by brands saying roughly the same things, targeting the same audiences and competing across the same channels.So how do you make your company get noticed, remembered and ultimately chosen?Louis Grenier, author of Stand The Fck Out*, joins us on Attributed to break down his four-step framework for building a B2B brand people have a reason to choose and can actually remember.We'll get into:- Insight Foraging: uncovering real ...

How We Actually Do Outbound at Dreamdata

September 29, 2026

Most outbound advice sounds great on LinkedIn.Personalise everything. Use intent. Add value. Be relevant. Don't spam.Sure.But what does that actually look like when you're trying to build pipeline every single week?In this session, Dreamdata’s Julian Muniz, Sales Development Leadership, and Steffen Hedebrandt, CMO & Co-founder at Dreamdata, sit down to pull apart how we approach outbound, what we prioritise, how we decide who is worth contacting, and what happens before an SDR ever picks ...

Katelyn Bourgoin: 5 Steps to Find Your Ownable Idea

September 22, 2026

AI has made it easier than ever to create content. It has also made it easier than ever for every company to sound exactly the same.Same claims. Same features. Same advice. Same AI-polished LinkedIn posts.So how do you become known for something your competitors can't simply copy?Katelyn Bourgoin joins us on Attributed to unpack her framework for finding your company's “ownable idea”, the strategic territory you can claim and become known for.Katelyn is a buyer psychology expert, entrepreneur...

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Frequently asked questions

Here's some frequently asked questions for
Attributed - A podcast by Dreamdata
:

How do I get in touch with Attributed - A podcast by Dreamdata?

Attributed - A podcast by Dreamdata is hosted by Laura Erdem and Steffen Hedebrandt. Its publicly listed emails are friends@dreamdata.io and patrycja@dreamdata.io. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for Attributed - A podcast by Dreamdata?

The publicly listed emails for Attributed - A podcast by Dreamdata: friends@dreamdata.io and patrycja@dreamdata.io.

How many listeners does Attributed - A podcast by Dreamdata have?

Podseeker estimates Attributed - A podcast by Dreamdata reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for Attributed - A podcast by Dreamdata?

Attributed - A podcast by Dreamdata typically books industry leaders. Typical guest background: B2B marketing executives, go-to-market and revenue leaders, recognized consultants, authors, and subject-matter experts with practical frameworks or demonstrated results. Common among recent guests: Published books or established intellectual property; Recognized expertise in B2B marketing or go-to-market strategy; Executive leadership in B2B companies. Recent guests include Brianna Doe, Nick Turner, and Goldie Chan.

How hard is it to get booked on Attributed - A podcast by Dreamdata?

High. It mostly books established leaders in its field.

What topics does Attributed - A podcast by Dreamdata cover?

Recent episodes cover B2b Marketing, Go To Market, Revenue Attribution, Positioning, and Demand Generation. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

friends@dreamdata.io

patrycja@dreamdata.io

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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