Podcast artwork thumbnail for What One Thing?

What One Thing?

Hayley Baxter, Phil Davenport

Booking Overview

A biweekly business interview show focused on practical lessons for growing UK companies, typically featuring founders, business owners, and specialist advisers with hands-on experience. Suitable pitches include credible SME founders, growth advisers, marketing and sales specialists, finance experts, technology practitioners, and manufacturing professionals; booking difficulty is likely low because the show favors accessible practitioners over celebrity-level guests.

Metrics

Episodes: 46

Frequency: Every two weeks

Rating: 5.0/5.0

Estimated listeners: < 100

Gender skew: Neutral

Listener location: United Kingdom

Contact Information

Publicly listed emails

hbaxter@corbar.uk

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Hayley Baxter - Co-host and accounting professional at Corbar Accounting, contributing expertise on financial management and business growth.

Phil Davenport - Co-host and IT business leader at Affirm IT Services, contributing practical expertise on technology and running a growing business.

Booking Intelligence

Booking Requirements

low
Typical Credentials:  
Founders, business owners, and specialist advisers with direct experience helping or leading growing UK SMEs. Guests should be able to share practical lessons, real business examples, and immediately useful advice.
Required Achievements:  
Built or led a growing small or mid-sized business, Developed practical expertise in business growth, marketing, finance, technology, manufacturing, or leadership, Implemented measurable improvements in business operations, sales, customer relationships, or team development

Recent Guest Discussions

Ben McManus - Business Growth, Boundaries, Pricing, Client Relationships, Delegation, Team Development, And Work-life Balance.

Lucy Rennie - Brand Strategy, Customer Trust, Employee Engagement, Referrals, Customer Retention, And Building An Authentic Manufacturing Brand.

Marie Piercy - Artificial Intelligence For Ideal Client Profiles, Sales And Marketing Processes, Customer Relationships, And Practical Business Systems.

Recent Topics

Episodes

Here's the recent few episodes on
What One Thing?
:

How to Stop Firefighting in Your Manufacturing Business - Harvey Leach

October 07, 2026

What happens when your manufacturing business grows, your team gets bigger… but somehow everything feels harder to control?In this episode of What One Thing, Hayley Baxter and Phil Davenport are joined by Harvey Leach to talk about a problem many growing manufacturing businesses will recognise: firefighting.Harvey shares his own experience in the automotive industry, where every day became a cycle of chasing parts, answering problems and simply trying to get through the day. The turning point...

Know Your Numbers: Management Accounts, Profit Margins & Better Business Decisions - Marc McArdle

September 23, 2026

Do you really know what’s going on in your business financially?In this episode of What One Thing, Hayley and Phil are joined by Marc McCardle, who shares how a post-Covid shock forced him to get much closer to the numbers behind his family business.After years of growth, rising costs and squeezed margins started to have an impact. The problem was, relying on year-end accounts meant Marc didn’t see what was happening quickly enough.That became the start of a journey into management accounts, ...

The Superhero Complex: Business Growth, Boundaries & Learning to Let Go - Ben McManus

September 09, 2026

What happens when the very thing that makes you good at running a business starts costing you outside of it?In this episode of What One Thing?, Hayley Baxter and Phil Davenport are joined by Ben McManus, founder of BM Civil Engineering, to talk about what Ben calls his “superhero complex” — his drive to solve problems, do things properly and deliver for his clients, whatever it takes.It’s an approach that has helped Ben grow a successful civil engineering consultancy, build a strong team and ...

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Frequently asked questions

Here's some frequently asked questions for
What One Thing?
:

How do I get in touch with What One Thing??

What One Thing? is hosted by Hayley Baxter and Phil Davenport. Its publicly listed email is hbaxter@corbar.uk. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for What One Thing??

The publicly listed email for What One Thing?: hbaxter@corbar.uk.

How many listeners does What One Thing? have?

Podseeker estimates What One Thing? reaches fewer than 100 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for What One Thing??

What One Thing? typically books working professionals with real expertise. Typical guest background: Founders, business owners, and specialist advisers with direct experience helping or leading growing UK SMEs. Guests should be able to share practical lessons, real business examples, and immediately useful advice. Common among recent guests: Built or led a growing small or mid-sized business; Developed practical expertise in business growth, marketing, finance, technology, manufacturing, or leadership; Implemented measurable improvements in business operations, sales, customer relationships, or team development. Recent guests include Ben McManus, Lucy Rennie, and Marie Piercy.

How hard is it to get booked on What One Thing??

Low. A guest with relevant expertise and a clear angle for its audience has a realistic chance.

What topics does What One Thing? cover?

Recent episodes cover Business, Entrepreneurship, Scaling, Leadership, and Marketing. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

hbaxter@corbar.uk

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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