This Week in Business

marketingtech@wharton.upenn.edu (+2 verified host & producer emails)

Booking Overview

A Wharton School faculty spotlight on major business and consumer-facing issues, blending academic rigor with practical implications. For PR, it’s a strong platform to reach business leaders and decision-makers interested in evidence-based perspectives on management, markets, and policy.

Metrics

Episodes: 1440

Frequency: Irregular

Rating: 4.2/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

YouTube: 80.0k subscribers

Instagram: 11.0k followers

30s Ad: 59 - 71, 60s Ad: 69 - 81

Contact Form

Contact form available - Official Form

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
Wharton faculty and/or high-profile academic experts (professors/emeritus) from top economics/finance/management domains; occasionally prominent innovators and leaders aligned with the episode’s business relevance.
Required Achievements:  
academic publication and research leadership, professorship (including emeritus status) at top business/academic institutions, recognized expertise in economics, finance, and management topics

Recent Guest Discussions

Peter Cappelli - Ai’s Impact On Jobs And Productivity; Organizational Change And AI Investment; Implications For New Graduates

Matthew Bidwell - Career Growth And Job Mobility; Skill-building And Adaptability; AI And Economic Conditions Affecting Early-career Decisions

Robert Inman - Land Value Taxation And Urban Tax Policy; Sustainability Of Revenue Raising; Housing And Business Development Impacts

Recent Topics

Management, Workforce, Technology, Economics, Public Policy, Finance, Productivity, Urban Planning, Career, Education

Episodes

Here's the recent few episodes on
This Week in Business
:

Brands and Identity in the Age of Social Media

May 22, 2026

Dr. Americus Reed, II, Wharton Marketing Professor, discusses the principles of identity marketing, explaining how brands can navigate aspiration, authenticity, generational differences, and consumer self-expression in a culture increasingly influenced by social media, wearable technology, and evolving personal identities. Hosted on Acast. See acast.com/privacy for more information.

Preparing American Cities for the Global World Cup Stage

May 20, 2026

Kevin Kaiser, Wharton Adjunct Full Professor of Finance, explores how cities like Philadelphia are preparing for the influx of global soccer fans during the World Cup, examining transportation, hospitality, public safety, sports culture, and the long-term branding impact for the United States and its host cities. Hosted on Acast. See acast.com/privacy for more information.

AI’s Real Impact on Jobs and Productivity

May 15, 2026

Peter Cappelli, Wharton Professor of Management, discusses why artificial intelligence has yet to significantly replace jobs, how companies are navigating AI investments and organizational change, and what new graduates should understand about the evolving workforce and productivity landscape. Hosted on Acast. See acast.com/privacy for more information.

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