The Higher Ed Marketer

Bart, Zach Coffin, Troy Singer

Booking Overview

The Higher Ed Marketer helps higher-education marketing and enrollment leaders level up with practical, mission-focused strategy. It’s built around insights from experienced higher-ed marketing minds on technology, future marketing, and what institutional growth really takes.

Metrics

Episodes: 253

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

30s Ad: 23 - 29, 60s Ad: 28 - 34

Contact Information

caylor@caylor-solutions.com

Host

Bart - Co-host of The Higher Ed Marketer. Provides leadership alongside the show’s other hosts for marketing-focused conversations in higher education.

Zach Coffin - Co-host of The Higher Ed Marketer. Drives episode announcements and hosts marketing-oriented discussions focused on leveling up higher-ed marketing strategy.

Troy Singer - Former co-host of The Higher Ed Marketer, recognized for nearly six years and almost 250 episodes. Transitioned to a new industry; referenced as a key leader within the show/community.

Booking Intelligence

Booking Requirements

medium

Typical Credentials:

Higher-ed leaders and senior practitioners (e.g., presidents, academic affairs VPs, marketing/enrollment executives, strategy and innovation leaders) with direct experience in marketing, enrollment, academic portfolio, or institutional growth.

Required Achievements:

Leadership roles at colleges/universities (e.g., president, VP-level academic affairs), Track record of institutional growth or enrollment strategy, Thought leadership or recognized expertise in higher-ed marketing/strategy (often reflected through leadership responsibility rather than celebrity)

Recent Guest Discussions

Dale Lemke - Cross-functional Alignment Across Academics, Enrollment, And Marketing; Breaking Silos; Mission-aligned Program Portfolio Decisions; Learner Mindset; AI In Classroom And Institutional Strategy

Eric Hogue - Higher-ed Leadership Framed As A CEO Mindset; Institutional Sustainability Via Net Tuition; Donor Relationships; Multi-year Growth Strategy; Board Alignment And Institutional Identity

Recent Topics

Higher Ed, Marketing, Enrollment, Branding, Enrollment Marketing, Artificial Intelligence, Technology, Leadership, Strategy, Innovation

Episodes

Here's the recent few episodes on

The Higher Ed Marketer

Big Announcements about the Summer

April 21, 2026

Zach Coffin is excited to share some big news with you as The Higher Ed Marketer approaches its 250th episode! We celebrate our co-host Troy Singer and his transition into a new industry. Troy, you will be deeply missed and we are forever grateful for you. There are big plans for The Higher Ed Marketer this summer including the return of the beloved Faith Leaders series. The Higher Ed Marketer Network is adding a brand new show and The Higher Ed Marketer Press will be releasing a brand new bo...

Breaking Silos: Aligning Academics, Enrollment, and Innovation

April 14, 2026

Silos are one of the biggest barriers to growth in higher education, yet they persist across academics, enrollment, and marketing. Dale Lemke, Vice President of Academic Affairs at Tabor College, brings a refreshing, collaborative perspective shaped by experience in both faculty and leadership roles. He shares how institutions can move from isolation to alignment by fostering intentional relationships, embracing shared ownership, and staying anchored to mission while navigating change.___What...

Why Higher Ed Leaders Must Think Like CEOs

April 07, 2026

Deep Gratitude for Troy Singer: Bart has an important announcement. Our beloved co-host Troy Singer is stepping into a new opportunity after nearly six years and almost 250 episodes of co-hosting The Higher Ed Marketer podcast. Bart and the entire team at The Higher Ed Marketer are beyond grateful for Troy and wish him the very best. ___Special Fan Favorite Episode: In this reply conversation, Eric Hogue, President of Colorado Christian University, offers a bold perspective on leadership that...

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