The CMO Podcast

Jim Stengel
podcasts@vyve.co

Booking Overview

Jim Stengel (ex-CMO at Procter & Gamble) hosts in-depth conversations with CMOs about the motivations, decisions, and purpose behind brand leadership. For PR pros, it’s a high-credibility platform to reach senior marketing leaders with stories that connect leadership, brand strategy, and culture.

Metrics

Episodes: 424

Frequency: Irregular

Rating: 4.9/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

YouTube: 317 subscribers

Instagram: 1.8k followers

30s Ad: 252 - 305, 60s Ad: 296 - 348

Contact Information

podcasts@vyve.co

Contact Form

Contact form available - Official Form

Host

Jim Stengel - Jim Stengel is the former CMO of Procter & Gamble and an entrepreneur focused on helping brands put purpose at the center of growth. As host, he draws out candid, behind-the-scenes thinking from se...

Booking Intelligence

Booking Requirements

high
Typical Credentials:  
Senior marketing executives (typically CMOs or equivalent enterprise/global heads), or prominent marketing entrepreneurs/founders with major industry impact; often leaders at large brands or large-scale marketing/tech platforms.
Required Achievements:  
Enterprise or global CMO leadership roles, Purpose-led brand transformations, Creation or scaling of major marketing events/platforms, Notable marketing innovation (e.g., major content initiatives or category moves)

Recent Guest Discussions

Maggie Connors - Moderating A Leadership-focused Roundtable On Legacy And Brand Leadership

Tim Ellis - Leadership Decision-making, Legacy, Creativity And Courage, Team Building, Trust, Listening, Rebuilding Culture

Sherina Smith - Transforming Legacy Brands And Leadership; Purpose-led Brand Work; Long-form Content Strategy

Christian Muche - Building An Industry Event Platform; Marketing/tech Event Creation; Motivation And Differentiation

Recent Topics

Brand, Leadership, Marketing, Purpose, Cmo, Strategy, Culture, Personal Growth, Trust, Innovation

Episodes

Here's the recent few episodes on
The CMO Podcast
:

Reclaiming Hope with Samantha Maltin (St. Jude) and George Carey (Human-ology)

May 20, 2026

Are you a hopeful leader? Is your brand a hopeful brand? What does hopeful even mean anymore? And in a moment defined by uncertainty, anxiety, and rapid change, one emotion is emerging as a powerful force for brands and leaders alike: hope.Jim’s guests this week as both return guests, as he sits down with Samantha Maltin, Chief Marketing and Brand Officer at St. Jude Children’s Research Hospital, and George Carey, CEO and founder of Human-ology, for a deeply human conversation about why hope ...

The Future Legacy and Leadership Roundtable with Havas and NFL | Celebrating the AAF Hall of Fame

May 13, 2026

A few weeks ago at Havas’ Hudson Street headquarters in New York City, industry leaders gathered on the eve of the Advertising Hall of Fame induction ceremony for a candid conversation about leadership, legacy, creativity, and courage. For this special episode, Jim joins NFL Chief Marketing Officer Tim Ellis in conversation moderated by Maggie Connors, Chief Marketing Officer of Havas Creative Network. Together, they reflect on the defining decisions that shape a career, especially the o...

Sherina Smith (American Family Insurance) | Designed to Last

May 06, 2026

What does it take to transform a legacy brand and yourself as a leader at the same time?To celebrate the launch of the streaming series on Hulu, Designed to Last, Jim welcomes Sherina Smith, Enterprise Chief Marketing Officer at American Family Insurance. Founded nearly a century ago in Madison, Wisconsin, American Family, or AMFAM, has grown into one of the largest mutual insurers in the United States. It serves millions of customers and generates more than $15 billion in annual revenue. The...

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