Podcast artwork thumbnail for The Business of Becoming

The Business of Becoming

Lori Kennedy

Booking Overview

This is a host-led entrepreneurship and wellness-business show with occasional interviews featuring practitioners and coaches who have built effective offers, marketing systems, or measurable client-acquisition results. Credible pitches include registered nutritionists, health or life coaches, therapists, and women’s-health experts with practical business experience or a compelling business transformation; booking difficulty is medium because guest slots appear selective and closely aligned with the host’s coaching audience.

Metrics

Episodes: 27

Frequency: Weekly

Rating: 4.9/5.0

Estimated listeners: 1,000 - 10,000

Gender skew: Female

Listener location: Canada

YouTube: 5.6k subscribers

Instagram: 63.0k followers

Contact Information

Publicly listed emails

support@thewbh.com

lori@thewbh.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

Host

Lori Kennedy - Lori Kennedy is a registered holistic nutritionist, personal trainer, coach, and multi-seven-figure entrepreneur. She is the founder of The Wellness Business Hub, where she helps practitioners and ...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Practitioners, coaches, and health professionals with direct experience building online offers, improving client acquisition, or creating scalable service models.
Required Achievements:  
Demonstrated success enrolling clients through online marketing and sales systems, Built a scalable coaching, nutrition, or practitioner-led program, Developed practical expertise in women’s health, wellness, or business growth

Recent Guest Discussions

Jenna Schiller - Moving From One-to-one Nutrition Services To An Evergreen Online Program; Metabolic Health And Weight Loss; Instagram Marketing, Evergreen Masterclasses, Lead Generation, And Enrolling 30 To 40 Clients Per Month.

Recent Topics

Business, Entrepreneurship, Online Coaching, Women's Health, Marketing

Episodes

Here's the recent few episodes on
The Business of Becoming
:

How To Make $100,000 As A Beginner Online

October 13, 2026

How to Build a Six-Figure Online Business With the Four P’sLori Kennedy breaks down how practitioners and coaches can build a six-figure online business by starting with the foundation most people skip: a painful problem, a specific person, a proprietary process, and a clear program offer. This episode matters if your expertise is strong but your marketing still feels vague, because Lori shows why clarity in messaging is what turns knowledge into clients.She uses a weight-loss example to show...

How To Get Clients In 2027

October 07, 2026

What I Would Do If I Started Over in 2027Lori Kennedy breaks down the exact business foundations she would build from scratch if she were starting over in 2027. The episode focuses on how practitioners and coaches can get clients consistently by building two things that actually work together: a clear offer and a lead-to-client system.If you want a practical blueprint for attracting the right clients without relying on random content or generic marketing, this episode lays out the core assets...

Self-Doubt, Capability, and FU Energy

October 02, 2026

Self-Doubt, Capability, and FU EnergyLori Kennedy uses a client question about overcoming self-doubt to make a bigger point: what we often call self-doubt is usually a lack of skill, experience, or exposure. She shares how divorce, single motherhood, and a refusal to depend financially on anyone pushed her to build a business with urgency, discipline, and time autonomy.This episode is a blunt, practical reframe for anyone who feels stuck: build capability, collect evidence, and stop confusing...

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Frequently asked questions

Here's some frequently asked questions for
The Business of Becoming
:

How do I get in touch with The Business of Becoming?

The Business of Becoming is hosted by Lori Kennedy. Its publicly listed emails are support@thewbh.com and lori@thewbh.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Business of Becoming?

The publicly listed emails for The Business of Becoming: support@thewbh.com and lori@thewbh.com.

How many listeners does The Business of Becoming have?

Podseeker estimates The Business of Becoming reaches 1,000 to 10,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Business of Becoming?

The Business of Becoming typically books working professionals with real expertise. Typical guest background: Practitioners, coaches, and health professionals with direct experience building online offers, improving client acquisition, or creating scalable service models. Common among recent guests: Demonstrated success enrolling clients through online marketing and sales systems; Built a scalable coaching, nutrition, or practitioner-led program; Developed practical expertise in women’s health, wellness, or business growth. Recent guests include Jenna Schiller.

How hard is it to get booked on The Business of Becoming?

Medium. Guests usually need solid credentials in the topic and an idea that fits the show.

What topics does The Business of Becoming cover?

Recent episodes cover Business, Entrepreneurship, Online Coaching, Women's Health, and Marketing. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

support@thewbh.com

lori@thewbh.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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