Podcast artwork thumbnail for The Briefcase | Sutherland Weston

The Briefcase | Sutherland Weston

Ric Tyler

Booking Overview

This is a short-form marketing and business advice show built primarily around solo practical lessons, with occasional conversations featuring accessible professionals connected to Sutherland Weston clients or partners. Credible pitches would include marketing practitioners, customer-experience specialists, and small-business or service-business leaders with concrete examples to share; booking difficulty is very low because the format is brief and guest prominence requirements appear modest.

Metrics

Episodes: 100

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 100 - 1,000

Gender skew: Neutral

Listener location: USA

YouTube: 2.9k subscribers

Contact Information

Publicly listed emails

elizabeth@sutherlandweston.com

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Host

Ric Tyler - Marketing communications professional associated with Sutherland Weston, a Maine marketing and public relations company.

Booking Intelligence

Booking Requirements

very_low
Typical Credentials:  
Practitioners or representatives with direct experience in marketing, customer service, business operations, or client communications and a practical lesson to share.
Required Achievements:  

Recent Guest Discussions

Aimee Thibodeau - Customer Friendliness, Service Experiences, Convenience, Business Messaging, And Listening To Customer Feedback.

Aimee Thibodeau - Creating Convenience For Customers, Managing Uncontrollable Conditions, And Communicating Effectively With Clientele.

Aimee Thibodeau - Using Customer Feedback, Competitive Observations, And Small Service Improvements To Strengthen A Business.

Recent Topics

Marketing, Customer Experience, Branding, Small Business, Public Relations

Episodes

Here's the recent few episodes on
The Briefcase | Sutherland Weston
:

2027 Forecast Emotions

October 06, 2026

WGSN, a global trend forecasting firm, has predicted that in the coming few years, consumers will be privy to three brand-new emotions when it comes to businesses. On this episode of The Briefcase, Makalia walks us through the predictions and the definitions of the new emotions of 2027. What You'll Learn How Strategic Joy, or a business' carefully constructed moment of joy, will be accessible to the purchasing consumer. How Wither Will, or a longing to be free of noise and responsibility, wi...

Five / Four Love Languages

September 29, 2026

Gary Chapman's The Five Love Languages took the hopeless romantic and turned them into a hopeful romantic. What can this do to a business like yours? Well, you're no romantic, you're a workplace, and you're not looking for love. But, maybe you're looking for people to love you. On this episode of The Briefcase, Ric Tyler is the love guru as we discuss the Five- Oh, yeah, you can't really touch someone if you're a workplace... FOUR love languages of business! What You'll Learn You cannot fal...

"Value"able Locker Room Lesson

September 22, 2026

A few days ago, Ric Tyler snorted shaving cream up his nose. Why? Because he heard a slogan from six years ago still being thrown around. Don't doubt it: the power of a good catchphrase is that it sticks around, and any good slogan-slinger would be proud to see their work still kicking. But after six years, it's impressive that it's still here. Impressive, absolutely... but it isn't as unheard of as you'd believe! What You'll Learn: Some types of commercials have a shelf life of a few weeks...

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The Briefcase | Sutherland Weston
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Frequently asked questions

Here's some frequently asked questions for
The Briefcase | Sutherland Weston
:

How do I get in touch with The Briefcase | Sutherland Weston?

The Briefcase | Sutherland Weston is hosted by Ric Tyler. Its publicly listed email is elizabeth@sutherlandweston.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.

What is the email for The Briefcase | Sutherland Weston?

The publicly listed email for The Briefcase | Sutherland Weston: elizabeth@sutherlandweston.com.

How many listeners does The Briefcase | Sutherland Weston have?

Podseeker estimates The Briefcase | Sutherland Weston reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.

Who is an ideal guest for The Briefcase | Sutherland Weston?

The Briefcase | Sutherland Weston typically books working professionals with real expertise. Typical guest background: Practitioners or representatives with direct experience in marketing, customer service, business operations, or client communications and a practical lesson to share. Recent guests include Aimee Thibodeau, Aimee Thibodeau, and Aimee Thibodeau.

How hard is it to get booked on The Briefcase | Sutherland Weston?

Very low. It books a wide range of guests, so a guest with a relevant story and a clear idea has a strong chance.

What topics does The Briefcase | Sutherland Weston cover?

Recent episodes cover Marketing, Customer Experience, Branding, Small Business, and Public Relations. Pitch an idea tied to one of these topics and mention a recent episode.

Publicly listed emails

elizabeth@sutherlandweston.com

Looking for the right person? Join Podseeker to find direct host and producer contacts and manage your podcast outreach.

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