The Beauty Biz™ Show

Lori Crete

Booking Overview

This is an interview-led beauty-business podcast focused on esthetics, skincare, treatment innovation, and building profitable beauty practices, with recurring guests who are industry founders, executives, ambassadors, and working estheticians. PR agencies could credibly pitch beauty-brand founders, skincare and treatment innovators, esthetics educators, spa owners, and executives with practical business expertise; booking difficulty is medium because niche industry authority matters more than broad celebrity status.

Metrics

Episodes: 243

Frequency: Irregular

Rating: 4.8/5.0

Estimated listeners: 1k-10k

Gender skew: Female

Location: USA

YouTube: 1.9k subscribers

Instagram: 24.0k followers

Contact Information

Publicly listed emails

lori@loricrete.com

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Host

Lori Crete - Celebrity esthetician, beauty-industry expert, licensed esthetician, and owner of Southern California spa Spa 10. She is also the founder of The Beauty Biz Club, a professional society for beauty p...

Booking Intelligence

Booking Requirements

medium

Typical Credentials:

Beauty-brand founders and executives, skincare or treatment innovators, industry ambassadors, established estheticians, and spa or salon professionals with demonstrated business expertise

Required Achievements:

Founded or led a beauty, skincare, lash, spa, or esthetics company, Developed or commercialized an innovative beauty product or treatment, Built an established client practice, spa, or salon business, Served as an ambassador, educator, or recognized expert within the professional beauty industry

Recent Guest Discussions

Ida Chorney - Regenerative Skincare Ingredients, Exosomes, Peptides, Beauty-industry Trends, Sustainable Esthetics Businesses, And Professional Resilience

Sahara Lotti - Beauty-product Innovation, Protecting Intellectual Property, Building A New Lash-making Process, And Bringing Lashify Into Esthetics Practices

Recent Topics

Esthetics, Skincare, Beauty Business, Entrepreneurship, Spa

Episodes

Here's the recent few episodes on

The Beauty Biz™ Show

245 Ida Chorney - Glow With Ida

July 27, 2026

Welcome back to the Beauty Biz Show! In this episode, Sorella Apothecary ambassador and Denver-based esthetician Ida Chorney joins Lori for a fresh-from-the-floor recap of the Vegas Be+Well show. Tune in to hear why regenerative skincare ingredients like exosomes and peptides are taking over the industry, what the energy on the show floor is telling us about where estheticians are headed, and why building a sustainable business matters just as much as mastering the latest treatment. " it's re...

244 Solocast - The Pause That Pays

July 13, 2026

Welcome back to the Beauty Biz Show! In this episode, Lori gets real about why more information isn't the answer to esthetician success — and what actually is. Tune in to hear what Lori witnessed at her Bozeman retreat that changed how she thinks about esthetician growth, why your creativity and intuition will always outperform AI-generated content, and how simplifying your client experience could be the most profitable move you make this year. " You already know what you need to know. Now y...

243 Sahara Lotti - Lashify

June 15, 2026

Welcome back to the Beauty Biz Show! In this episode, Lashify founder and CEO Sahara Lotti joins Lori to talk about inventing the world's first DIY lash extension system and what it really takes to protect a one-of-a-kind innovation. Tune in to hear how Sahara built an entirely new lash-making process from scratch, why protecting your innovation matters, and what estheticians need to know about bringing Lashify into their treatment rooms. " Do everything yourself. Learn every aspect of your b...

Publicly listed emails

lori@loricrete.com

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