Episodes: 297
Frequency: Irregular
Rating: 4.9/5.0
Estimated listeners: 100 - 1,000
Listener location: USA
YouTube: 331 subscribers
Instagram: 14.0k followers
Page updated: Oct 28, 2026 · How we check this data
Publicly listed emails
info@venveo.com
podcast@venveo.com
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Zach Williams - Host covering digital marketing strategies for building materials manufacturers, including approaches to growing leads, sales, and market share.
Avi Bar - Revenue Operations, Aligning Sales, Marketing, And Service, High-performance Products, And Using AI Agents With CRM Systems.
Erin Plummer - Marketing Strategy, Customer Intimacy, Mission Alignment, And Long-term Growth At A Lumber Company.
Mike Ellerbrook - Attracting And Retaining Younger Workers, Bridging Industry Experience With Technology Skills, Brand Strategy, And Sales Leadership.
Brian Sheng - Launching A New Residential Product Category, Finding Early Customers, Positioning, And Customer Support.
Jenny Nail - B2b Partnerships, Direct-to-consumer Marketing, Homeowner-focused Strategy, And Company Culture.
One Revenue Motion: How Alpen Unites Sales, Marketing, and Service
October 19, 2026
What does it take to move a category that has barely changed its thermal performance since the '90s? On this episode of Smarter Building Materials Marketing, Beth talks with Avi Bar, Chief Revenue Officer at Alpen High Performance Products, about running a 40-year-old company with a startup's instincts. Avi explains why Alpen keeps high performance out of the luxury lane, why he runs sales, marketing and service as one revenue motion, and how connecting AI agents to Salesforce and HubSpot i...
How a Seventh-Generation Lumber Dealer Markets for the Long Game
June 01, 2026
Ask most marketers what's driving demand and you'll get a list of campaigns. When host Zach Williams asked Erin Plummer, CMO of Hancock Lumber, she started somewhere else: customer intimacy and the discipline of deciding what not to do. In this episode she breaks down how a seventh-generation lumber dealer keeps marketing aligned to its mission as it scales, and why saying no is the strategic move she protects most.
How UFP Site-Built Is Bridging the Generational Gap in Building Materials
May 26, 2026
How do you attract, retain, and actually connect with the next generation of workers in building materials? Beth sits down with Mike Ellerbrook, Senior Vice President of UFP Site-Built, to talk about what his team learned by going directly to Gen Z, why bridging the gap between tribal knowledge and tech-native skills is a two-way street, and how the launch of Frame Forward Systems turned a product rebrand into a real growth engine. Mike shares the internal playbook behind going all in o...
Smarter Building Materials Marketing is hosted by Zach Williams. Its publicly listed emails are info@venveo.com and podcast@venveo.com. For guest bookings, the host or producer is usually the best person to reach. Podseeker helps you find direct host and producer contacts and pitch from your own inbox.
The publicly listed emails for Smarter Building Materials Marketing: info@venveo.com and podcast@venveo.com.
Podseeker estimates Smarter Building Materials Marketing reaches 100 to 1,000 listeners per episode. Only the publisher has exact numbers.
Smarter Building Materials Marketing typically books industry leaders. Typical guest background: Senior executives in building materials, building products, and related construction businesses, especially leaders in marketing, sales, or revenue; founders with relevant product or category-launch experience are also a fit. Common among recent guests: Leadership of marketing, sales, or revenue functions; Experience scaling or repositioning a building products business; Launching products or developing new markets in residential construction. Recent guests include Avi Bar, Erin Plummer, and Mike Ellerbrook.
Medium. Guests usually need solid credentials in the topic and an idea that fits the show.
Recent episodes cover Business, Marketing, Building Materials, Digital Marketing, and Construction. Pitch an idea tied to one of these topics and mention a recent episode.
From public sources and our own research: podcast websites, social profiles, podcast feeds, and our data team. Podcast feeds and episodes are checked daily, and details like contacts, recent guests, and booking difficulty are refreshed regularly.
If something here is out of date, ask us to correct it through Podseeker's contact form at podseeker.co/contact. Our research team reviews every request and updates the listing.
Publicly listed emails
info@venveo.com
podcast@venveo.com
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