Measure Success Podcast

Carl J. Cox

carljcox@40strategy.com

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Booking Overview

The Measure Success Podcast brings business and growth leaders on to explain how they define, track, and act on performance in business and life. It’s a strong fit for executives, entrepreneurs, and strategy authors who want credibility around measurable outcomes. Recent guest topics suggest AI, branding, and operations are explored through an outcomes/metrics lens—useful for PR pitches tied to leadership frameworks.

Metrics

Episodes: 273

Frequency: Weekly

Rating: 5.0/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

YouTube: 3.0k subscribers

Contact Information

carljcox@40strategy.com

For verified host and producer emails, sign up to view.

Host

Carl J. Cox - Carl J. Cox is the CEO of 40 Strategy. 40 Strategy helps leaders design world-class strategic plans and stay accountable to get them done. Carl is also the author of Lost at CEO, An Entrepreneur's ...

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
CEOs, entrepreneurs, authors, or high-achieving leaders who can credibly explain how they measure success and translate it into strategy, operations, and measurable outcomes; often also founders/consultants with practical frameworks.
Required Achievements:  
Leadership or executive track record (CEO/entrepreneur), Authorship (leadership/strategy books), Proven measurable results in business performance

Recent Guest Discussions

Trey Taylor - How Leaders And Businesses Should Measure And Respond To The Real Impact Of AI On Operations And Growth

Jason Sherwood - How Brand Positioning And Messaging Affect Visibility And Success As AI Reshapes Search And Marketing

Adi Klevit - How Documented Processes And Smart AI Use Improve Operations, Hiring, And Business Performance (with Human Oversight)

Recent Topics

Strategy, Leadership, Performance, Business, Operations

Episodes

Here's the recent few episodes on
Measure Success Podcast
:

Why Leaders Must Act on AI Right Now

May 26, 2026

In this episode of the Measure Success Podcast, Carl talks with Trey Taylor about the real impact of AI on business today. AI is not coming, it is already reshaping how companies operate, compete, and grow. Trey shares how AI tools can replace entire workflows, reduce costs, and unlock new value in minutes. One example: AI identified over $146K in financial adjustments, adding more than $1.5M in value to a business deal.  Key takeaways: AI is moving from tools to autonomous agents Busines...

Why Most Brands Fail to Stand Out Today

May 19, 2026

In this episode of the Measure Success Podcast, Carl sits down with Jason Sherwood, founder of Phase 23, to discuss how businesses can stand out in a crowded market. As AI reshapes search and marketing, many companies struggle to stay visible. Jason explains why strong positioning and clear messaging still matter most. They explore a simple exercise: ask your best customers to describe your company in two words. If the answers are not consistent, your brand lacks clarity. Key takeaways: AI ...

Why Growth Requires Better Processes

May 12, 2026

In this episode of the Measure Success Podcast, Carl J Cox welcomes back Adi Klevit from Business Success Consulting Group. They discuss how strong systems, clear processes, and smart use of AI help businesses grow faster and operate better.  Adi explains why documented procedures matter, how leaders can improve hiring and workflows, and why AI still needs human oversight. She also shares trends she sees in the market and how business owners can stay efficient without adding chaos.  If you wa...

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