Head Heart & Boots

Brandon Reece, Chris Nordyke

brandon@floodlightgrp.com

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Booking Overview

A weekly interview-led business podcast focused on leadership, culture, strategy, and execution for restoration and other blue-collar service businesses, typically featuring experienced operators, authors, military leaders, and industry specialists. PR agencies could credibly pitch trades-business owners, home-services executives, leadership authors, veteran leadership experts, and restoration or private-equity professionals; booking difficulty is medium because guests generally need substantial real-world operating experience or recognized expertise.

Metrics

Episodes: 223

Frequency: Weekly

Rating: 4.8/5.0

Estimated listeners: 1k-10k

Gender skew: Male

Location: USA

Contact Information

brandon@floodlightgrp.com

For verified host and producer emails, sign up to view.

Host

Brandon Reece - Business owner and operator who built and scaled companies in the restoration industry and now advises blue-collar and home-service businesses through Floodlight Consulting Group.

Chris Nordyke - Business owner and operator who built and scaled companies in the restoration industry and now advises blue-collar and home-service businesses through Floodlight Consulting Group.

Booking Intelligence

Booking Requirements

medium
Typical Credentials:  
Experienced owners and operators in restoration, construction, roofing, HVAC, plumbing, landscaping, and other home-service businesses; published leadership authors; military or veteran leadership professionals; and investors or executives with relevant operating expertise.
Required Achievements:  
Built or scaled a service, restoration, or other blue-collar business, Published a business or leadership book, Held senior military leadership or advisory roles, Led organizational transformation or operational growth, Worked in private equity or investment involving the restoration industry

Recent Guest Discussions

Griffin Brand - Leadership, Organizational Speed, Team Structure, Extreme Ownership, Veteran Hiring, Empathy, And Military Leadership Lessons For Trades Businesses.

Griffin Brand - Leadership Standards, Organizational Culture, Failure, Self-belief, Coaching, And Applying Bill Walsh’s Leadership Principles To Trades Businesses.

Dan Casey - Leadership Standards, Organizational Culture, Failure, Self-belief, Coaching, And Applying Bill Walsh’s Leadership Principles To Trades Businesses.

Recent Topics

Home Services, Restoration, Leadership, Entrepreneurship, Operations

Episodes

Here's the recent few episodes on
Head Heart & Boots
:

Ep 217 - "Why More Revenue Won't Fix Your Cash Flow, With Jim Emerich"

August 04, 2026

We say it all the time on this show: sales first. But sales without financial controls is a mess waiting to happen, and that's exactly why we're launching our monthly money talk with Jim Emerich, founder of Backbone Fractional CFO Consultants. Jim brought a story about a multigenerational contractor that doubled from 5 to 10 million and started losing money. Margins squeezed, line of credit maxed, wrong desk at the bank. The lesson for every business owner in the trades: scaling the top line ...

Ep 216 - "Alignment Is Leverage"

July 28, 2026

 Dude. No guest this week. Just Chris and me going somewhere we've honestly been afraid to go on this show. Chris opens up about something deeply personal: his experience with a legal, facilitated psilocybin ceremony here in Oregon, and what it surfaced about rest, presence, and the gaps between who he says he is and how he actually shows up. This is not a party story. This is a guy with a deep faith background doing serious, intentional work on himself, and what came out of it applies t...

Ep 215 - "Time As A Tool"

July 21, 2026

What if the biggest thing holding your business back isn't strategy, talent, or money... but the timeline you've accepted?  In this episode, Brandon and I unpack one of the most impactful business books we've read recently, The Science of Scaling by Dr. Benjamin Hardy. We explore how using time as a tool forces better thinking, exposes bottlenecks, and helps leaders stop chasing incremental growth in favor of transformational change. We also discuss simplifying your business, identifying...

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